Language, Power and Ideology: Studies in political discourse

John Benjamins Publishing Company
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The topic of Language and Ideology has increasingly gained importance in the linguistic sciences. The general aim of critical linguistics is the exploration of the mechanisms of power which establish inequality, through the systematic analysis of political discourse (written or oral). This reader contains papers on a variety of topics, all related to each other through explicit discussions on the notion of ideology from an interdisciplinary approach with illustrative analyses of texts from the media, newspapers, schoolbooks, pamphlets, talkshows, speeches concerning language policy in Nazi-Germany, in Italofascism, and also policies prevalent nowadays. Among the interesting subjects studied are the jargon of the student movement of 1968, speeches of politicians, racist and sexist discourse, and the language of the green movement. Because of the enormous influence of the media nowadays, the explicit analysis of the mechanisms of “manipulation”, “suggestion”, and “persuasion” inherent in language or about language behaviour and strategies of discourse are of social relevance and of interest to all scholars of social sciences, to readers in all educational institutions, to analysts of political discourse, and to critical readers at large.
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John Benjamins Publishing Company
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Jan 1, 1989
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Language Arts & Disciplines / Linguistics / General
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The aim of this book is to provide the student of Japanese with a simple method for correlating the writing and the meaning of Japanese characters in such a way as to make them both easy to remember. It is intended not only for the beginner, but also for the more advanced student looking for some relief from the constant frustration of how to write the kanji and some way to systematize what he or she already knows. The author begins with writing because--contrary to first impressions--it is in fact the simpler of the two. He abandons the traditional method of ordering the kanji according to their frequency of use and organizes them according to their component parts or "primitive elements." Assigning each of these parts a distinct meaning with its own distinct image, the student is led to harness the powers of "imaginative memory" to learn the various combinations that result. In addition, each kanji is given its own key word to represent the meaning, or one of the principal meanings, of that character. These key words provide the setting for a particular kanji's "story," whose protagonists are the primitive elements. In this way, students are able to complete in a few short months a task that would otherwise take years. Armed with the same skills as Chinese or Korean students, who know the meaning and writing of the kanji but not their pronunciation in Japanese, they are now in a much better position to learn to read (which is treated in a separate volume). For further information and a sample of the contents, visit http: ///
Austria does not often make political headlines. It has at least twice in recent years: in 1986, when the "Waldheim Affair" was debated worldwide, and in 1999, when the Austrian Freedom Party (FPOe) under Joerg Haider received 27 percent of the vote in national elections. Established by former Nazis for former Nazis, the FPOe entered the mainstream of Austrian politics when it became part of a coalition government. This volume explores whether its rise is a uniquely Austrian phenomenon or corresponds to broader social and political changes in Europe.

Parallels to Haider's party can be found in other European countries. Its anti-immigration agenda and rhetoric are similar to those of the French FN, the Belgian Vlaams Bloc, and the Italian Lega Nord. And its anti-European Union posture is similar to the sentiments of the "anti-Maastrich" wing of the British conservative party. However, European reaction to the FPOe's rise derives not only from its policies, but its linkage to past suspicions that the Austrians have not learned the lessons of history as had the Germans. The FPOe's success strengthened that impression. In response, 14 European Union governments downgraded their bilateral relations with the Austrian government to a purely technical level. Although the sanctions were lifted in September 2000, the spotlight is still very much on Austria, and concern about the FPOe remains high.

This important volume contains eleven chapters by internationally prominent scholars from a broad spectrum of the social sciences. Its cross-disciplinary approach provides perspective on the Haider phenomenon, its rhetoric, and its impact on daily life in Austria. It also analyzes the influence of right-wing populism on politics, culture, and society, and its implications in Austria as well as elsewhere in Europe. The Haider Phenomenon will be of interest to historians, political scientists, those in European studies, and scholars in contemporary political extremism.

Ruth Wodak is professor of applied linguistics and discourse analysis at the University of Vienna and director of the research center, "Discourse, Politics, Identity," at the Austrian Academy of Sciences. Anton Pelinka is professor of political science at the University of Innsbruck and director of the Institute of Conflict Research Vienna.
"A treasure trove for sociolinguistic researchers and students alike. Edited by three leading sociolinguists, the 39 chapters cover a wealth of valuable material... And the cast list reads like a veritable Who's Who of sociolinguistics, with a refreshing number of younger scholars included along with more familiar, well-established names... This is a book that I will reach for often, both for research and teaching purposes. I will recommend it to my postgraduate students, and many of the chapters will provide excellent material for discussion in our advanced undergraduate sociolinguistics course."
- Janet Holmes, Discourse Studies "The best, the most complete and the most integrated handbook of sociolinguistics of the past decade."
- Joshua A. Fishman, NYU and Stanford University

This Handbook answers a long-standing need for an up-to-date, comprehensive, international, in-depth critical survey of the history, trajectory, data, results and key figures involved in sociolinguistics. It consists of six inter-linked sections:

The History of Sociolinguistics Sociolinguistics and Social Theory Language, Variation and Change Interaction Multilingualism and Contact Applications

The result is a work of unprecedented coverage and insight. It is all here, from the foundational contributions to the field to the impact of new media, new technologies of communication, globalization, trans-border fluidities and agendas of research.

The book will quickly be recognized as a benchmark in the field. It will provide a basis for reckoning its origins and pathways of development as well as an authoritative account of the central debates and research issues of today.

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