Mastering Photoshop for Web Design: Volume 1, Volume 2

Smashing Magazine
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Free sample

Many claim to be able to teach you how to master Photoshop, so why should you trust this eBook to explain techniques any better than others? Here is why: because the book was written by someone just like you.

Have you reached a dead end and feel like a massive barrier stands between your creativity and the screen? Thomas Giannattasio has been there and knows how to help. He has put together an intuitive guide to color management, as well as detailed instructions on how to get the most out of paths and brushes in this eBook (eBook 3). Handle layer styles like a pro, take your typography to the next level, and make your photographs look like a professionals with native CS5 techniques.

Take Giannattasio's advice: spark your creativity by discovering the vast possibilities of the complex design laboratory we know as Photoshop. Start experimenting today.

TABLE OF CONTENTS
- Color Management
- Paths
- Layer Styles
- Brushes
- Typography
- Photography
- Exporting
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Additional Information

Publisher
Smashing Magazine
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Published on
Dec 31, 2012
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Pages
178
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ISBN
9783943075007
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Language
English
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Content Protection
This content is DRM free.
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Read Aloud
Available on Android devices
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HTML email has the reputation of being a particularly tough design medium. Buggy email clients stripping out your CSS or the spammy image that one-to-many emails not seldomly partake of, i.e. building compelling emails is quite a challenge for designers. With opening rates on mobile growing tremendously, things don't get any easier either. If you haven't ventured on the task yet or want to improve your existing email design skills, then this eBook offers the practical advice you need, whether you want to share your stories in a newsletter or aim at committing to email to market your product.

After taking a look at the current state of HTML email design, you'll get to grips with optimizing email for mobile, and learn to build your own modular email construction kit that you can draw on to cater for best results on desktop, web and mobile clients. We'll also explore handy tips to raise your email above inbox noise — with a friendly tone and engaging content (no dirty tricks here!) — and consider missteps that you should better avoid. Building HTML emails certainly does require some fiddling around, but it's defintely worth it. So, are you ready to take on the challenge?

TABLE OF CONTENTS:

• What 22 Billion Email Newsletters Tell Us About Designing For Email

• From Monitor To Mobile: Optimizing Email Newsletters With CSS

• Improve Your Email Workflow With Modular Design

• Size Matters: Balancing Line Length And Font Size In Responsive Web Design

• How To Raise Your Email Above Inbox Noise

• Designing The Words: Why Copy Is A Design Issue

• How To Use Email To Alienate Your Users

• Email Marketing For Mobile App Creators

• How To Create A Self-Paced Email Course

There comes a time in everyone’s career when changing jobs is the natural next step. Perhaps you’re looking for a new challenge or you feel like you’ve hit a wall in your current company? Either way, you’re standing at a crossroad, with an overwhelming amount of possibilities in front of you. But how can you make the most of this situation? How can you find a job you will truly love?

There is, of course, no secret recipe for success. However, the tips and best practices in this eBook are an invaluable source to make searching for a job a less daunting and much more fruitful undertaking. To support you on this journey, our authors provide practical advice to guide you through the different stages of your job hunting process — from assessing whether a position might be a good fit for you, to landing and preparing a job interview, and finally, growing into your new role in a new company. No matter if you’re a seasoned web professional or just about to gain a foothold in the industry, this eBook is bound to bring you a step closer towards a job that will make you thrive and, in the end, towards the career that you envision for yourself.


TABLE OF CONTENTS:

- How A Designer Can Find A Job They Will Truly Love

- The Difference Between Good And Bad Job Requirements

- Preparing For A Front-End Job Interview

- Land Your Next Web Development Job: The Interview Process

- Career Advice For Graduating Web Design Students

- The Habits Of Successful New Web Professionals

- How To Maintain Your Personal Brand As A Corporate Employee 

With the limitations that the <img> tag brings along, images have long been a major obstacle when wanting to create truly responsible, fast, responsive websites. Luckily, the upcoming <picture> element and srcset/sizes are about to finally change this. However, even in the meantime, while browser vendors are still busy implementing the new specification, you can already start to incorporate truly responsive images into your website. There are a number of smart solutions to close up the existing gaps: polyfills, fallbacks for legacy browsers, and clever approaches that were created on the fly due to missing alternatives. To help you review and understand different methods, we’ve compiled a selection of the different techniques in this eBook. It features practical advice on every implementation, as well as tips on tackling the art direction and resolution-switching use cases that a growing device landscape has brought along. As you will notice, there is no reason to wait anymore; you can already cater for responsive images today!


TABLE OF CONTENTS:

- Picturefill 2.0: Responsive Images And The Perfect Polyfill

- Responsive Images Done Right: A Guide To <picture> And srcset

- Automate Your Responsive Images With Mobify.js

- One Solution To Responsive Images

- Addressing The Responsive Images Performance Problem: A Case Study

- Clown Car Technique: Solving Adaptive Images In Responsive Web Design

- Simple Responsive Images With CSS Background Images

- Responsive Images With WordPress’ Featured Images

- Responsive Image Container: A Way Forward For Responsive Images?

- Rethinking Responsive SVG

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