Capitalism at the Crossroads: Next Generation Business Strategies for a Post-Crisis World, Edition 3

FT Press
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Today’s era of economic crisis has sent a powerful message: The age of "mercenary" capitalism is ending. We must finally embark on a new age of sustainable, stakeholder-based capitalism. While enlightened executives and policymakers understand the critical need for change, few have tangible plans for making it happen. In Capitalism at the Crossroads: Next Generation Business Strategies for a Post-Crisis World, Third Edition, Stuart L. Hart presents new strategies for identifying sustainable products, technologies, and business models that will drive urgently needed growth and help solve social and environmental problems at the same time.

Drawing on his experience consulting with top companies and NGOs worldwide, Hart shows how to craft your optimal sustainability strategy and overcome the limitations of traditional "greening" approaches. In this edition, he presents new and updated case studies from the United States and around the world, demonstrating what’s working and what isn’t. He also guides business leaders in building an organizational "infrastructure for sustainability"--one that can survive budgeting and boardrooms, recharging innovation and growth throughout your enterprise. Discover:

· The new business case for pursuing sustainable capitalism

· Sustainability strategies that go far beyond environmental sensitivity

· How to fully embed your enterprise in the local context--and why you should

· Tactics for making long-term sustainability work in a short-term world

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More by Stuart L. Hart

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"No discussion of sustainable forestry would be complete without considering the unique aspects of nonindustrial private forests (NIPFs). Owners of these forests control 58% of the commercial forests in the United States. East of the Mississippi this type of ownership accounts for more than two-thirds of the region's timberland, whereas west of the Great Plains the majority of forests are in public ownership. The 261 million acres in NIPFs protect watersheds, provide wildlife habitat, offer scenic beauty, and supply 49% of the timber harvested in the United States, according to the U.S. Forest Service. This supply is critical for many large wood products manufacturers. Weyerhaeuser Co., for instance, harvests 58% of its timber supply from NIPFs nationally, and 90% of these lands are in the South.The ten million NIPF owners - a diverse group including individuals, partnerships, estates, trusts, clubs, tribes, corporations, and associations - confront a variety of challenges that can complicate the practice of sustainable forest management (SFM). Many are not well informed about the economic value of their resource or the importance of consulting professional foresters when making management decisions. Annual property taxes and capital gains taxes can be disincentives to sound, long-term forest management. Without proper estate planning, owners can be forced into making decisions that may prevent them from passing forest land from one generation to the next, and may lead to the conversion of the forest to other uses. Equally important, the objectives of the owners combined with their individual financial circumstances are determining factors whether forest land will be managed sustainably or not.The cases of seven NIPF ownerships presented here range from a small family forest that is managed for amenity values to a large tract managed for timber and investment. They are located in the Northeast, Pacific Northwest, and Southeast, which represent very different timber-growing regions. Although all these owners use professional forestry advice, and all the properties have been in family ownership for decades, they are indicative of the wide range of NIPF owners' backgrounds, objectives, and financial circumstances. They also illustrate how a diverse group of private landowners has addressed issues of forest sustainability. A section on certification examines three innovative approaches now underway to certify NIPFs: a certified resource manager, a chain-of-custody certified manufacturer, and a single forest owner seeking certification."


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FT Press
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Published on
Jun 15, 2010
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Business & Economics / International / General
Business & Economics / Strategic Planning
History / General
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Content Protection
This content is DRM protected.
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Eligible for Family Library

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A brand new collection of cutting-edge guides to sustainable capitalism

Translate sustainability and “base of the pyramid” strategies into real profits

It’s time for capitalism’s next reinvention. In the new Third Edition of his best-selling Capitalism at the Crossroads, Third Edition, Stuart L. Hart reveals tomorrow’s capitalism. He presents new case studies and practical strategies for building companies that are more sustainable, build deeper roots in their markets, play a central role in solving social and environmental problems – and are far more profitable. Hart helps you identify sustainable products and technologies that will drive urgently needed growth and help solve social and environmental problems at the same time. Drawing on his experience consulting with top companies and NGOs worldwide, he shows how to craft your optimal sustainability strategy, and overcome the pitfalls of traditional ‘greening’ approaches. This edition presents new and updated case studies from the US and beyond, demonstrating what’s working and what isn’t. It also guides business leaders in building an “infrastructure for sustainability” – one that can survive budgeting and boardrooms, recharging innovation and growth throughout your enterprise. Next, in the 5th Anniversary Edition of his classic The Fortune at the Bottom of the Pyramid , C.K. Prahalad reveals all that’s been learned about competing and profiting “at the bottom of the pyramid.” Prahalad outlines the latest strategies and tactics that companies are utilizing to succeed in the developing world. He interviews innovative CEOs to discuss what they’ve learned from their own initiatives, including the Unilever business leader who’s built a billion-dollar business in India. You’ll find a new case study on Jaipur Rugs’ innovative new global supply chain; updates to earlier editions’ key cases; and up-to-the-minute information on key industries such as wireless, agribusiness, healthcare, consumer goods, and finance. Prahalad also offers an up-to-date assessment of the key questions his ideas raised: Is there truly a market? Is there scale? Is there profit? Is there innovation? Is this a global opportunity? Five years ago, executives could hope the answers to these questions would be positive. Now, as Prahalad demonstrates, they can be certain of it.

From the world-renowned experts in sustainable capitalism Stuart L. Hart and C.K. Prahalad

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