Blogging For Dummies: Edition 2

Susannah Gardner · Shane Birley

Feb 2011 · John Wiley & Sons

About this ebook

Everybody’s doing it! And while that logic never got far with your mother, it’s a fine reason to start blogging, especially if you have a business to build or a cause to promote. Well-run blogs do more than offer an outlet for your thoughts. They’ve actually influenced everything from a company’s image to the outcome of a local election.

Because the blogosphere is pretty crowded, it’s a good idea to find out a bit about the anatomy of a blog, what makes a good one, and what it takes to keep one going before you dive right in and start sharing with the world. Blogging For Dummies, 2nd Edition gives you all the basics so you can get a good start. And if you’ve been around the blog a few times and want to advance to the next level, Blogging For Dummies, 2nd Edition even takes a look at podcasting and videoblogging.

You’ll find out how to:

• Make your blog stand out in a crowd, build an audience, and even make it pay
• Choose the best software options, boost readership, and handle comments
• Generate revenue from your blog with ads and sponsorships
• Protect your privacy and your job
• Deal with spam and the inappropriate comments from that guy who posts several times a day
• Find your niche
• Attract and keep readers
• Use your blog to promote your business, cause, or organization
• Add audio, video, cool widgets, and more

Ready? Get Blogging for Dummies and let’s get started!

Ratings and reviews

I recommend you to read a book called, "How to Start a Blog, The Beginner's Guide to Successful Blogging". More simple and easy to understand than this book. Moreover, it teach you step-by-step from scratch such as domain name and hosting providers, setup Wordpress, SEO guide and promotion.

A good read if you want to start blogging and have no idea how to. Easy to understand instructions. I would highly recommend this book to anyone who wants to start a blog for any reason.

Extremely informative. Clearly addressed many complicated topics in relations to the rights, responsibilities, challenges, and possibilites for one who endeavors to enter the blog universe. The authors cross-reference the reader to additional Dummies guides provided the reader with avenues for additional reading and learning. Will become a staple in my collection.

About the author

Susannah Gardner is creative director of Hop Studios (www.hopstudios.com), a Web design company specializing in blogs and community content Web sites.

Shane Birley is co-founder of Left Right Minds (www.leftrightminds.com) and blogs at ShanesWorld.ca.