Start and Grow Your Business Successfully: The Gains and Pains of an Entrepreneur

Write Editions / Tusitala (RLS) Pte Ltd
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The pains and gains of an entrepreneur’s journey are palpable. But how can you strive to start and grow your business that yields more gains and less pains?    Author and management consultant Tan Tat Jin shares his vast experience in consulting work for businesses big and small, his insights on what makes a business tick, as well as his own entrepreneurial path spanning over three decades. This book "Start and Grow Your Business Successfully" provides readers with invaluable understanding on why some businesses thrive and why some fail. It covers key areas including:
• Personal vision
• Planning to start a business
• Effective management of business and people
• The five-stage life cycle of a start-up entrepreneur
• Building a values-based business
• Self-mastery and core values
• Case studies and three entrepreneurs’ journeys
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About the author

TAN TAT JIN, Founder of Capelle Consulting, has been its Managing Partner and Principal Consultant since 1995. Spanning over three decades, Tat Jin has advised firms ranging from SMEs to MNCs on matters pertaining to Organisational Development, Leadership Development, Talent Management, Owner-Managed Businesses and Entrepreneurship. In addition, he has provided consultancy to entrepreneurs in their start-up phase to advanced stages of their businesses, as well as family-owned businesses. Prior to that, Tat Jin held several positions in Shell Eastern Petroleum from 1982 to 1995, including serving as its Organisation Effectiveness Advisor and Learning Systems Advisor in the East and Australasia region. In 2002, he was appointed by the Government of Singapore to be a member of the Economic Review Sub-Committee (Impact of Economic Restructuring).
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Additional Information

Publisher
Write Editions / Tusitala (RLS) Pte Ltd
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Pages
228
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ISBN
9789810987558
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Language
English
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Genres
Business & Economics / Entrepreneurship
Business & Economics / Management
Business & Economics / Small Business
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Content Protection
This content is DRM protected.
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Read Aloud
Available on Android devices
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Eligible for Family Library

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Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success.

Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed. 
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything.  It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics.
 
Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.
 
The Art of the Start 2.0 will show you how to effectively deploy all these new tools.  And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
 
As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that's more art than science – the art of the start.
There are twenty million acres of lawns in North America. In their current form, these unproductive expanses of grass represent a significant financial and environmental cost. However, viewed through a different lens, they can also be seen as a tremendous source of opportunity. Access to land is a major barrier for many people who want to enter the agricultural sector, and urban and suburban yards have huge potential for would-be farmers wanting to become part of this growing movement.

The Urban Farmer is a comprehensive, hands-on, practical manual to help you learn the techniques and business strategies you need to make a good living growing high-yield, high-value crops right in your own backyard (or someone else's). Major benefits include:

Low capital investment and overhead costs Reduced need for expensive infrastructure Easy access to markets

Growing food in the city means that fresh crops may travel only a few blocks from field to table, making this innovative approach the next logical step in the local food movement. Based on a scalable, easily reproduced business model, The Urban Farmer is your complete guide to minimizing risk and maximizing profit by using intensive production in small leased or borrowed spaces.

Curtis Stone is the owner/operator of Green City Acres, a commercial urban farm growing vegetables for farmers markets, restaurants, and retail outlets. During his slower months, Curtis works as a public speaker, teacher, and consultant, sharing his story to inspire a new generation of farmers.

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