How We Know What Isn't So

Sold by Simon and Schuster
5
Free sample

Thomas Gilovich offers a wise and readable guide to the fallacy of the obvious in everyday life.

When can we trust what we believe—that "teams and players have winning streaks," that "flattery works," or that "the more people who agree, the more likely they are to be right"—and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social, and motivational processes that distort our thoughts, beliefs, judgments and decisions. In a rapidly changing world, the biases and stereotypes that help us process an overload of complex information inevitably distort what we would like to believe is reality. Awareness of our propensity to make these systematic errors, Gilovich argues, is the first step to more effective analysis and action.
Read more

About the author

Thomas Gilovich is a professor of psychology at Cornell University and author of The Wisest One in the Room (with Lee Ross), How We Know What Isn’t So, Why Smart People Make Big Money Mistakes, and Social Psychology. He lives in Ithaca, New York.

Read more

Reviews

4.4
5 total
Loading...

Additional Information

Publisher
Simon and Schuster
Read more
Published on
Jun 30, 2008
Read more
Pages
224
Read more
ISBN
9781439106747
Read more
Features
Read more
Language
English
Read more
Genres
Psychology / Developmental / Child
Psychology / Personality
Psychology / Social Psychology
Self-Help / Personal Growth / General
Read more
Content Protection
This content is DRM protected.
Read more
Eligible for Family Library

Reading information

Smartphones and Tablets

Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.

Laptops and Computers

You can read books purchased on Google Play using your computer's web browser.

eReaders and other devices

To read on e-ink devices like the Sony eReader or Barnes & Noble Nook, you'll need to download a file and transfer it to your device. Please follow the detailed Help center instructions to transfer the files to supported eReaders.
Thomas Gilovich
Renowned psychologists describe the five most useful insights from social psychology that will help make you “wise”: wise about why we behave the way we do, and wise about how to use that knowledge to understand others and change ourselves for the better.

When faced with a challenge, we often turn to those we trust for words of wisdom. Friends, relatives, and colleagues: someone with the best advice about how to boost sales, the most useful insights into raising children, or the sharpest take on a political issue. In The Wisest One in the Room, renowned social psychologists Thomas Gilovich and Lee Ross ask: Why? What do these people know? What are the foundations of their wisdom? And, as professors and researchers who specialize in the study of human behavior, they wonder: What general principles of human psychology are they drawing on to reach these conclusions?

They find that wisdom, unlike intelligence, demands some insight into people—their hopes, fears, passions, and drives. It’s true for the executive running a Fortune 500 company, the candidate seeking public office, the artist trying to create work that will speak to the ages, or the single parent trying to get a child through the tumultuous adolescent years. To be wise, they discover, one must be psych-wise when dealing with everyday challenges.

In The Wisest One in the Room Gilovich and Ross show that to answer any kind of behavioral question, it is essential to understand the details—especially the hidden and subtle details—of the situational forces acting upon us. Understanding these forces is the key to becoming wiser in the way we understand the people and events we encounter, and wiser in the way we deal with the challenges that are sure to come our way. With the lessons gleaned here, you can learn the key to becoming “the wisest one in the room.”
Thomas Gilovich
Renowned psychologists describe the five most useful insights from social psychology that will help make you “wise”: wise about why we behave the way we do, and wise about how to use that knowledge to understand others and change ourselves for the better.

When faced with a challenge, we often turn to those we trust for words of wisdom. Friends, relatives, and colleagues: someone with the best advice about how to boost sales, the most useful insights into raising children, or the sharpest take on a political issue. In The Wisest One in the Room, renowned social psychologists Thomas Gilovich and Lee Ross ask: Why? What do these people know? What are the foundations of their wisdom? And, as professors and researchers who specialize in the study of human behavior, they wonder: What general principles of human psychology are they drawing on to reach these conclusions?

They find that wisdom, unlike intelligence, demands some insight into people—their hopes, fears, passions, and drives. It’s true for the executive running a Fortune 500 company, the candidate seeking public office, the artist trying to create work that will speak to the ages, or the single parent trying to get a child through the tumultuous adolescent years. To be wise, they discover, one must be psych-wise when dealing with everyday challenges.

In The Wisest One in the Room Gilovich and Ross show that to answer any kind of behavioral question, it is essential to understand the details—especially the hidden and subtle details—of the situational forces acting upon us. Understanding these forces is the key to becoming wiser in the way we understand the people and events we encounter, and wiser in the way we deal with the challenges that are sure to come our way. With the lessons gleaned here, you can learn the key to becoming “the wisest one in the room.”
湯瑪斯•吉洛維奇
「兩位獨步全球的社會心理學家合力出擊,
這是你在大學裡從未聽過的經典課程,別再錯過第二次了!」
──哈佛大學心理學教授,丹尼爾.吉伯特

 

聰明人懂算計,有智慧的人懂行為心理。
5種心理智慧,教你避開思維陷阱,
在資訊迷霧中,做出最睿智的判斷。

不靠利誘威脅,無須唇槍舌戰,
有心理智慧的人運用某些簡單技巧,就能輕鬆達到想要的變革!

◎報稅單上,簽名欄位在前或在後,哪個比較會誠實申報?
◎丹麥的駕駛僅有4%願意器捐,瑞典卻完全相反,難道瑞典人比較有社會良心?
◎沒人願意為了社會福利多繳稅,卻願意為了「儲蓄保險」乖乖繳錢,但這筆錢真的是用在自己身上嗎?
◎若要提醒勿亂丟垃圾,花朵圖示跟眼睛圖示,哪個比較有效?
◎為何一般人偏好80%是瘦肉的牛排,勝過20%是肥肉的牛排?

 

美國最重量級的社會心理學家,康乃爾的吉洛維奇與史丹佛的羅斯,爬梳社會心理學的重要研究,擷取精華重點,從實際例子檢視你我可能會落入的思維陷阱。小從個人減重、消費行為,大至政策包裝、全球暖化,他們將提出意想不到的解決方案。

解釋人類行為,必須從影響我們思維的情境驅力開始理解,尤其是那些最不被看見的幽微細節。與聰明人不同的是,有智慧的人理解希望、恐懼、熱情與驅力對人所產生的影響,因此,他們會是讓員工感到幸福的老闆、將國家帶向下一步的政治人物、耐心陪伴叛逆期小孩的爸媽。理解這些驅力,我們就能在往後的決定上,有更睿智的理解與處理能力,進而成為房間裡最有智慧的人。

 

【各界推薦】

◎台大經濟系副教授馮勃翰 導讀推薦

◎「兩位出色的社會心理學家攜手合作,從理論、研究與真實故事裡提出深邃洞見,探究人類的種種光明與缺陷,諸如快樂、衝突、英雄主義與種族主義。讀完本書後,你會更懂得如何說服他人,識破行銷人員的手法,從心理層面了解今日社會所面臨的問題。如果你想變得更智慧、更快樂與更成功(有誰不想呢),務必品讀本書。」──桑雅.波摩絲姬,加州大學心理學教授

 

◎「吉洛維奇與羅斯精采結合社會科學、歷史與軼聞,協助我們了解容易犯錯的人性本質,指引我們充分發揮潛能。」──丹.艾瑞利,杜克大學行為經濟學教授

 

◎「如果你想大幅提升『洞見智商』、決策能力與對人性的了解──這本書正是寫給你的。本書內容深刻,極為實用,兩名全球頂尖社會心理學家的智慧盡在其中。」──克勞德.史迪爾,柏克萊大學副校長暨教務長

 

◎「如果你想深入了解人類(包括你自己)各種思考、感受與行動的緣由,絕對該一讀本書……我讀完這本傑作,不僅更洞悉日常世事,也更明白為何我們始終無法處理氣候變遷問題,任憑事態愈演愈烈。」──保羅.埃利希,史丹佛大學人口研究教授與《科學與理性的背叛》金獎作者

 

◎「房間裡最有智慧的人根本就是吉洛維奇與羅斯。本書強而有力,以心理學的精華照亮我們的日常。」──麥爾坎.葛拉威爾,暢銷書《異數》作者

 

【作者簡介】

湯瑪斯•吉洛維奇(Thomas Gilovich)

美國康乃爾大學心理學教授,同時擔任該校行為經濟學與決策研究中心聯合主任,在行為經濟學和社會心理學領域享有盛名,被稱為「完美學者」。

他與行為經濟學鼻祖阿莫斯•特沃斯基以及諾貝爾獎得主丹尼爾•康納曼長期合作,研究了「熱手效應」「偏見盲點」「群聚錯覺」「自我設限」「焦點效應」「錨定效應」「後悔心理」「自我中心主義」等認知現象。著有《康乃爾最經典的思考邏輯課》。

 

李•羅斯(Lee Ross)

美國史丹佛大學心理學教授、史丹佛衝突與談判中心共同創辦人。他在歸因偏見與推斷謬論的研究,對社會心理學有極大貢獻。1994年獲選加入美國學術地位最崇高機構之一,美國文理科學院,並獲得兩項重要心理學講座。

 

【目錄】

推薦序 社會心理學帶給你洞悉人性的智慧    馮勃翰
前言  為何要當個有智慧的人?

第一部 智慧的五大支柱

1.  其實你一點都不客觀

2.  善用情境的推力與拉力

3.  遊戲的名稱,意義的創造

4.  行動至上:我動,故我信

5.  擺脫成見的限制:鎖孔、透鏡與濾片

回顧與前行

 

第二部 智慧的應用
6.  房間裡最快樂的人
7.  為何我們就不能好好談?
8.  教育可以怎麼改革?
9.  全球有達成共識的一天嗎?

 

結語 曼德拉的智慧

Garry Belsky
©2018 GoogleSite Terms of ServicePrivacyDevelopersArtistsAbout Google
By purchasing this item, you are transacting with Google Payments and agreeing to the Google Payments Terms of Service and Privacy Notice.