Learning with Big Data: The Future of Education

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Homework assignments that learn from students. Courses tailored to fit individual pupils. Textbooks that talk back. This is tomorrow’s education landscape, thanks to the power of big data. These advances go beyond online courses. As the New York Times-bestselling authors of Big Data explain, the truly fascinating changes are actually occurring in how we measure students’ progress and how we can use that data to improve education for everyone, in real time, both on- and offline. Learning with Big Data offers an eye-opening, insight-packed tour through these new trends, for educators, administrators, and readers interested in the latest developments in business and technology.
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About the author

VIKTOR MAYER-SCHÖNBERGER is Professor of Internet Governance and Regulation at the Oxford Internet Institute, Oxford University. The co-author of Big Data: A Revolution That Will Transform How We, Live, Work, and Think, he has published over a hundred articles and eight other books, including Delete: The Virtue of Forgetting in the Digital Age. He is on the advisory boards of corporations and organizations around the world, including Microsoft and the World Economic Forum.

KENNETH CUKIER is the Data Editor of the Economist and co-author of Big Data: A Revolution That Will Transform How We Live, Work, and Think. His writings on business and economics have appeared in Foreign Affairs, the New York Times, the Financial Times, and elsewhere.

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Additional Information

Publisher
Houghton Mifflin Harcourt
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Published on
Mar 4, 2014
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Pages
60
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ISBN
9780544355507
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Language
English
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Genres
Business & Economics / Education
Education / Computers & Technology
Education / General
Technology & Engineering / General
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Content Protection
This content is DRM protected.
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Available on Android devices
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Eligible for Family Library

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A revelatory exploration of the hottest trend in technology and the dramatic impact it will have on the economy, science, and society at large.

Which paint color is most likely to tell you that a used car is in good shape? How can officials identify the most dangerous New York City manholes before they explode? And how did Google searches predict the spread of the H1N1 flu outbreak?

The key to answering these questions, and many more, is big data. “Big data” refers to our burgeoning ability to crunch vast collections of information, analyze it instantly, and draw sometimes profoundly surprising conclusions from it. This emerging science can translate myriad phenomena—from the price of airline tickets to the text of millions of books—into searchable form, and uses our increasing computing power to unearth epiphanies that we never could have seen before. A revolution on par with the Internet or perhaps even the printing press, big data will change the way we think about business, health, politics, education, and innovation in the years to come. It also poses fresh threats, from the inevitable end of privacy as we know it to the prospect of being penalized for things we haven’t even done yet, based on big data’s ability to predict our future behavior.

In this brilliantly clear, often surprising work, two leading experts explain what big data is, how it will change our lives, and what we can do to protect ourselves from its hazards. Big Data is the first big book about the next big thing.

www.big-data-book.com


Eric Bischoff has been called pro wrestling's most hated man. He's been booed, reviled, and burned in effigy. Fans have hurled everything from beer bottles to fists at him. Industry critics have spewed a tremendous amount of venom about his spectacular rise and stupendous crash at World Championship Wrestling. But even today, Eric Bischoff's revolutionary influence on the pro wrestling industry can be seen on every television show and at every live event.

Bischoff has kept quiet while industry "pundits" and other know-it-alls pontificated about what happened during the infamous Monday Night Wars. Basing their accounts on third- and fourth-hand rumors and innuendo, the so-called experts got many more things wrong than right. Now, in Controversy Creates Cash, Bischoff tells what really happened.

Beginning with his days as a salesman for Verne Gagne's American Wrestling Association, Bischoff takes readers behind the scenes of wrestling, writing about the inner workings of the business in a way never before revealed. He demonstrates how controversy helped both WCW and WWE. Eric gives the real numbers behind WCW's red ink -- far lower than reported -- and talks about how Turner Broadcasting's merger with Time Warner, and then Time Warner's merger with AOL, devastated not only WCW but many creative and entrepreneurial businesses within the conglomerate. Bischoff has surprisingly kind words for old rivals like Vince McMahon, but pulls no punches with friends and enemies alike.

Among his revelations: How teaming with Mickey Mouse turned WCW into a national brand. Why Hulk Hogan came to WCW. Why he fired Jesse Ventura for sleeping on the job. Why Steve Austin didn't deserve another contract at WCW, and how Bischoff's canning him was the best thing that ever happened to Austin. How Ted Turner decided WCW should go head-to-head against Raw on Monday nights. How Nitro revolutionized wrestling. Where the New World Order really began. How corporate politics killed WCW. And how he found his inner heel and learned to love being the guy everyone loves to despise.

Bischoff brings a surprisingly personal touch to the story, detailing his rough-and-tumble childhood in Detroit, talking about his family and the things he did to cope with the stress of the high-octane media business. Now a successful entertainment producer as well as a wrestling personality, Bischoff tells how he found contentment after being unceremoniously "sent home" from WCW.

Love him or hate him, readers will never look at a pro wrestling show quite the same way after reading Bischoff's story in Controversy Creates Cash.
An essential, galvanizing narrative about making a difference here and abroad—a road map to becoming the most effective global citizens we can be.

In their number one New York Times best seller Half the Sky, husband-and-wife team Nicholas D. Kristof and Sheryl WuDunn brought to light struggles faced by women and girls around the globe, and showcased individuals and institu­tions working to address oppression and expand opportunity. A Path Appears is even more ambi­tious in scale: nothing less than a sweeping tap­estry of people who are making the world a better place and a guide to the ways that we can do the same—whether with a donation of $5 or $5 mil­lion, with our time, by capitalizing on our skills as individuals, or by using the resources of our businesses.

With scrupulous research and on-the-ground reporting, the authors assay the art and science of giving, identify successful local and global initia­tives, and share astonishing stories from the front lines of social progress. We see the compelling, in­spiring truth of how real people have changed the world, upending the idea that one person can’t make a difference.

We meet people like Dr. Gary Slutkin, who devel­oped his landmark Cure Violence program to combat inner-city conflicts in the United States by applying principles of epidemiology; Lester Strong, who left a career as a high-powered television anchor to run an organization bringing in older Americans to tu­tor students in public schools across the country; MIT development economist Esther Duflo, whose pioneering studies of aid effectiveness have revealed new truths about, among other things, the power of hope; and Jessica Posner and Kennedy Odede, who are transforming Kenya’s most notorious slum by ex­panding educational opportunities for girls.

A Path Appears offers practical, results-driven advice on how best each of us can give and reveals the lasting benefits we gain in return. Kristof and WuDunn know better than most how many urgent challenges communities around the world face to­day. Here they offer a timely beacon of hope for our collective future.
Delete looks at the surprising phenomenon of perfect remembering in the digital age, and reveals why we must reintroduce our capacity to forget. Digital technology empowers us as never before, yet it has unforeseen consequences as well. Potentially humiliating content on Facebook is enshrined in cyberspace for future employers to see. Google remembers everything we've searched for and when. The digital realm remembers what is sometimes better forgotten, and this has profound implications for us all.

In Delete, Viktor Mayer-Schönberger traces the important role that forgetting has played throughout human history, from the ability to make sound decisions unencumbered by the past to the possibility of second chances. The written word made it possible for humans to remember across generations and time, yet now digital technology and global networks are overriding our natural ability to forget--the past is ever present, ready to be called up at the click of a mouse. Mayer-Schönberger examines the technology that's facilitating the end of forgetting--digitization, cheap storage and easy retrieval, global access, and increasingly powerful software--and describes the dangers of everlasting digital memory, whether it's outdated information taken out of context or compromising photos the Web won't let us forget. He explains why information privacy rights and other fixes can't help us, and proposes an ingeniously simple solution--expiration dates on information--that may.



Delete is an eye-opening book that will help us remember how to forget in the digital age.

This business classic features straight-talking advice you’ll never hear in school.
 
Featuring a new foreword by Ariel Emanuel and Patrick Whitesell
 
Mark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries.
 
To this day, McCormack’s business classic remains a must-read for executives and managers at every level. Relating his proven method of “applied people sense” in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on
 
• the secret life of a deal
• management philosophies that don’t work (and one that does)
• the key to running a meeting—and how to attend one
• the positive use of negative reinforcement
• proven ways to observe aggressively and take the edge
• and much more
 
Praise for What They Don’t Teach You at Harvard Business School
 
“Incisive, intelligent, and witty, What They Don’t Teach You at Harvard Business School is a sure winner—like the author himself. Reading it has taught me a lot.”—Rupert Murdoch, executive chairman, News Corp, chairman and CEO, 21st Century Fox
 
“Clear, concise, and informative . . . Like a good mentor, this book will be a valuable aid throughout your business career.”—Herbert J. Siegel, chairman, Chris-Craft Industries, Inc.
 
“Mark McCormack describes the approach I have personally seen him adopt, which has not only contributed to the growth of his business, but mine as well.”—Arnold Palmer
 
“There have been what we love to call dynasties in every sport. IMG has been different. What this one brilliant man, Mark McCormack, created is the only dynasty ever over all sport.”—Frank Deford, senior contributing writer, Sports Illustrated
 這真是一本可讀性很高的書籍,內容簡單易懂,又很有說服力。
——陳良基  臺大學術副校長、臺大MOOC總主持人 

大數據(巨量資料)正在跨入教育體系的所有層面,
對於全世界的教學與學習活動,勢將產生極為深遠的影響。
《大數據:教育篇——教學與學習的未來趨勢》這本書
就是要談談大數據將如何改變教育。 

大數據讓我們以前所未有的方式和觀點,看到究竟什麼有用、什麼沒用。
作者舉出「大規模開放式線上課程」(MOOC)、可汗學院、Duolingo語文學習網站等案例,
告訴我們,教育不只是「我講你聽」、考試打成績、或是選修科目更多而已;
透過大數據,我們可以看到:
歷史上第一次,我們終於擁有了強大、具實證效果的工具,
能夠瞭解「怎樣教學」與「如何學習」。 

以前不可能觀察到的種種學習阻礙,現在已有辦法逐一化解,大幅改善學生的學習成效。
課程可以依據學生個人的需求做調整,真正做到因材施教。
教師的工作不會被教學網路和影片取代,而會變得更有效益、也更有趣。
學校領導者和政府決策官員,也能用更低的成本提供更多教育機會,
這些正是減少社會貧富差距、讓社經階層流動的重要因素。 

今天的教育主管機關和學校,其實有著像過去君主和教會的壟斷地位,
但這種壟斷,即將因為大數據的介入教育,而遭打破。
有了大數據之後,社會大眾終於能夠知道「學習」應當是怎麼一回事,
從而讓教育的本質和體制徹底翻轉。
大數據時代正是不斷學習的時代、翻轉教育的時代!

大數據塑造的新型資本主義,滔天浪潮已然來襲,
大數據權威麥爾荀伯格,再次提出他對這波新浪潮的獨到見解。
《大數據資本主義》將深入探究市場機制的演變、
企業面對的挑戰、金錢角色的定位、金融體系的未來、
工作機會的轉變,以及如何因應、並實現社會正義。

從二十世紀的金融資本主義,轉型到二十一世紀的數據資本主義,巨變已經發生,且正在加劇,規模和震度就相當於從農業社會轉型到工業社會。

麥爾荀伯格以具體的例證、深刻的思索,提出他所洞察到的種種問題、以及可能的解方:

♦      金錢的交易功能雖可維持,
        但金錢的資訊功能將被大數據(與富數據)接管,
        數據是新資本,代表金流、人流、物流的新趨向。

♦      金融資本開始貶值之後,
        哪些世代、哪些企業,將受到最嚴重的打擊?

♦      人工智慧介入企業的日常事務與決策流程,
        擁有哪種技能的人,難被取代?
        應當課徵「機器人稅」嗎?
        全民基本收入(UBI)能解決社會問題?
        我們能否把最重要的選擇權,握在自己手裡?

♦      傳統銀行有如駛進暴風圈的黃金商船,
        正面臨三大威脅,銀行該怎樣應對危局?

♦      超級巨星企業雄霸市場,少數人鯨吞了經濟成長的果實,
        面對富數據市場的「老大哥」,法規和稅制須如何因應,
        以促進多元性、避免集中化,讓市場更有效率、社會更永續?

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