Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Dennis F. Herrick has extensive media experience including ten years as a daily newspaper reporter, eight years as a congressional chief of staff, and twelve years as owner and publisher of a group of weekly newspapers. He taught at the University of Iowa and is an emeritus member of the journalism faculty at the University of New Mexico.
'A landmark contribution to scholarship, Küng’s excellent book provides an empirically rich and analytically sharp-sighted guide to contemporary organizational strategies in a complex and dynamic media environment.'
– Gillian Doyle, University of Glasgow
'In the age of relentless technological disruption, unlimited distribution and non-professionalization, media firms are more dependent than ever on strategic management. Küng articulates the dimensions of media industries to account for an ever-increasing array of challenges and strategies.'
– David Craig, University of Southern California
In this Second Edition of a book many found invaluable for research and teaching, including myself, Küng accomplishes a challenging task: to preserve all the best qualities of the First Edition while both extending the scope and deepening understandings about strategic management theory in application to media industries.'
– Gregory Ferrell Lowe, University of Tampere
With the media industries facing unprecedented change and challenge from top to bottom, it has never been more vital to understand the elements of strategy and how they apply to media organizations.
This new edition:Shows innovation, disruption and strategic adaptation in action, with a stronger focus on a case-based approach Takes readers deep into case studies on BuzzFeed, The Guardian, Netflix, the New York Times and the BBC Explains strategic theory and concepts with insight and clarity Shows how to understand change and decision-making within media organizations.
This is the essential guide to change and management in the media industries – ideal for students of media studies, media economics and media management.
In this riveting work of narrative nonfiction, award-winning journalist and best-selling author Jeff Benedict chronicles the events surrounding the biggest food-poisoning epidemic in US history and how this unprecedented crisis sparked public awareness about unsanitary practices in the fast food industry. Poisoned draws on access to confidential documents and exclusive interviews with the real-life characters at the center of the drama.
Jeff Benedict is considered one of America's top nonfiction writers. He is the author of nine books including bestsellers Little Pink House, Without Reservation, and Pros and Cons. His reporting has been the basis of feature segments on 60 Minutes, ABC's 20/20, Dateline NBC, HBO's Real Sports with Bryant Gumbel, and the Discovery Channel. He is a contributor to Sports Illustrated and the Deseret News, and his articles have been published in The New York Times, Los Angeles Times, Newsweek, and the Hartford Courant. He has a law degree and is a distinguished professor of English at Southern Virginia University.