Founded by Bill Gardner, president of Gardner Design, the LogoLounge website is the most comprehensive and searchable logo database available today. Through their submissions, members gain the added benefit of consideration for inclusion in the LogoLounge book series.
LogoLounge 10 presents the 2,500 best logo designs as judged by a select group of identity designers and branding experts. Logos are organized into 20 visual categories for easy reference. Peek behind the curtain to witness logo genius throughout the book, with article on design firms such as Alex Rinker, Odney, Steely Works, Simon Frouws Design, Gardner Design and more. LogoLounge 10 is the definitive logo resource for designers, brand managers, and start-ups looking for consummate inspiration.
Fully updated to cover the major new features added in After Effects CC, this edition of the book presents a professional perspective on the most important features a motion graphics artist needs to master in order to use After Effects effectively. You’ll learn to creatively combine layers; animate eye-catching titles; manipulate 3D space; color key, track or rotoscope existing footage to add new elements; and use effects to generate excitement or enhance the realism of a scene. Easy to follow, step-by-step instructions guide you through the features, with explanations of the "why" instead of just the "how" behind each technique. You’ll learn more than just the tools; you’ll learn skills that you can immediately put to work expressing your own ideas in your productions.
USER LEVEL: Novice–Intermediate
Topics include how to:
• Animate, edit, layer, and composite a variety of media.
• Manipulate keyframes and the way they interpolate to create more refined animations.
• Use masks, mattes, stencils and blending modes to add sophistication to your imagery.
• Create, animate, and extrude text and shape layers.
• Explore 3D space, including using CINEMA 4D Lite.
• Use tracking and keying to create special effects, such as replacing screen displays.
A companion website at www.routledge.com/cw/meyer makes available for download all exercise source material and After Effects CC project files required to get the most out of this book.