Exploring Corporate Social Responsibility: Fundamentals and Implementation

Ravi Raj Atrey

Mar 2020 · Studera Press

About this ebook

For many people, CSR is a matter of interest to know about it, for many others it is a practice made mandatory by the Governments, a lot of researchers are focusing on the best practices under the CSR executions, many approaches and methodologies are being followed by various segments of the society. Students of every stream of Management under the BBA and MBA (Consumer behaviour, Marketing, Human Resources, Finance, Product Development, Production, and Logistics) need to know what CSR is and what rote it plays in the corporations. For those students who are targeting their careers in the field of Corporate Social Responsibility, present book is a compulsory reading. Apart from the Management, students of Economics/Business Economics (MA Economics and MBE) can also find this book quite useful. The trends in CSR investments are always a point of attraction, the book gives a fair idea about CSR investments and returns. Students of public administration (MPA, aspirant of civil services) have a keen interest in the development of the society, CSR being a mandatory exercise creates a lot of opportunities for social and infrastructural developments, and knowledge of CSR in that regard is an important tool. Further, students of Social-Work courses (BSW, MSW) will be, immensely benefitted with this book.

Ratings and reviews

Excellent book on CSR.

AAA

About the author

Ravi Raj Atrey is an expert on Corporate Social Responsibility and Social Development Sector with International repute. He has been a Consultant and Social Development Specialist with the Government of India for various social sector Ministries, State Governments, United Nations Agencies, World Bank, and various International not-profit Organizations, CSR Networks and some of the top management consulting firms. He has remarkable contributions in some of the important reform movements world-wide. He is Founder of the Global Alliance for Change, a voluntary movement towards United Nations Reforms. His contribution in India in Anti-corruption movement, Police Reforms, RTI, and on Women and Child Rights are noteworthy. As a Consultant he has worked for large corporations in strategizing and evaluating their CSR programmes, He has been working to integrate corporate social revolution nationally and internationally. He has propounded the term Corporate Social Revolution and a CSR Model on it.

Ravi Raj holds masters degrees in Business Management; Social Work; Economics; International Relations and Diplomacy; International Humanitarian and Human Rights Laws, and UGC-NET in Social-Work. He has a number of publications on his name and has presented research papers in international and national seminars on issues of social-work, corporate social responsibility, and socio-economic problems. He is Doctoral fellow at the Indira Gandhi National Open University for CSR research.