Choose Your Startup: How to Fund Your Business: The 10 Ways Most Companies Fund their Start and Growth

Ant Publishing House
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Starting or growing a company? If you are thinking about raising money for your new business idea, your startup or existing company then this book will help. 

Understand what investors want, the investment sweet spot, how to pitch them, what they get for their investment, how to speed up the whole process and common mistakes which will could delay you by months. Comes with a range of Founder Tips that will put you ahead of your startup competition. 

Choose Your Startup: How to Fund Your Company focuses on the main ways to get money for any company. 

Interested in understanding self funding, angel investors, venture capitalists, crowd funding and the other ways to fund your business better? If so, get this book.

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About the author

Andrew spent his early career at world class blue chip marketing and innovative organization Procter & Gamble (Europe) Ltd. but high growth and white space opportunities is Andrew's passion.

While at Harvard Business School, Andrew took an unformed opportunity and created value - starting from a new product idea, founded X-IT Products, named one of United States ‘Top 10 Start-ups’ by a leading Entrepreneurial magazine and went on to win a ‘Business Week’ product design award. Andrew established a manufacturing facility in China and recruited a sales force to sell his first solo product into major US retailers. Andrew and the X-IT Product ladder were involved in a legal case that resulted in the largest corporate award in Virginia State history for his investors.

Andrew then founded a Silicon Valley company focused on solving data challenges between manufacturers and retailers. While CEO, Andrew built and led the executive team; Chaired the Board; raised $21M of capital, and began new partnerships and customer relationships with Home Depot, Black & Decker, BJs and others.

Recently, Andrew joined a small software/SAAS Silicon Valley based company and spent six years focused on driving strategic relationships, working with the core team to grow and prepare that company for an IPO. Model N successfully went through the IPO March 2013.

Andrew has expertise in innovation, developing new markets, new initiatives and high growth businesses opportunities. He has served on the Board of the Small Business Council of the Department of Trade and Industry advising the UK Government on entrepreneurialism and high growth companies; worked with the National Science Foundation, the Investment Task Force (UK Government Task Force) and Centre for Policy Studies, Small Business Council (UK Think Tank focused on Small Business).

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Additional Information

Publisher
Ant Publishing House
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Published on
Oct 6, 2015
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Pages
78
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Language
English
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Genres
Business & Economics / Crowdfunding
Business & Economics / Entrepreneurship
Business & Economics / New Business Enterprises
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Content Protection
This content is DRM free.
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Read Aloud
Available on Android devices
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Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success.

Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed. 
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything.  It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics.
 
Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.
 
The Art of the Start 2.0 will show you how to effectively deploy all these new tools.  And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
 
As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that's more art than science – the art of the start.
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