About this ebook
Guidance in the Ultimate Enterprise Development in the 21st Century
These are times of constant flux. Of vulnerability, uncertainty, complexity and ambiguity – better known as the VUCA world. This needs a smart approach to enterprise growth and change. Does your enterprise have this approach? Are you aware of what successful entrepreneurs and executives need to know outside of their products, customers and markets these days?
This book highlight the paramount importance of establishing and nurturing an appropriate corporate culture, as well as engaging, empowering and developing the people in the organisation to achieve sustainable business success in the 21st century. The most important organisational components necessary to integrate qualified, motivated and successfully working people into a contemporary and efficient structure have also been presented and explained. Why each element is important, and how to implement it successfully, has been clearly demonstrated. Individual topics have been underpinned or vividly presented in various practical notes and excursuses.
In this book, Sandy Pfund has compiled a 360-degree overview of the three pillars of culture, people and organisation, as a result of his over 25 years of experience as a Manager, CXO and Managing Director in various companies. He has derived 22 elements that characterise the three pillars above. Sandy Pfund has crafted a user-oriented guide for entrepreneurs and executives to better navigate the VUCA world and build resilient enterprises. From this book, people in positions of entrepreneurial responsibility will receive structured, holistic knowledge about the key elements of successful enterprise development in this challenging era.
Enterneering® - Resilience by Empowerment
Whether you are a CEO, entrepreneur or senior corporate leader, if you base your work on the contents of this book, you will lay the foundation for the successful growth and change of your enterprise.
Learn how to:
understand and classify Enterneering® better;
define your own role as an executive; develop the 22 elements of effective culture, people and organisation management;
overcome a lack of maturity in empowerment;
design your environment to make you and your company much more resilient;
better navigate the VUCA world;
...and much more.
Enriched with concrete insights and practical excursions, this book serves not only as a structured source of knowledge for modern enterprise management but also as a continuous companion for your personal development.
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About the author
Sandy Pfund was born in Germany in 1974. His professional life began in the year of German reunification. He worked away on low-paid jobs until he graduated in economics and engineering. Following that, he worked as a certified real estate expert and portfolio analyst. Over the next two decades of his professional life, he steadily climbed the corporate ladder, assuming various executive positions, and ultimately rose to the top. Sandy has worked both small engineering companies and large international corporations. He has experience with municipal utilities and in the manufacturing industry.
Sandy has worked alongside the founder of a start-up in the energy-IoT sector, propelling it to become an excellent growth champion in Germany. He was instrumental in the successful sale of the company to one of the largest energy groups in the world. He understands the challenges faced by dynamically growing companies and has built and expanded conventional organisational forms before subsequently transforming them in large parts into agile working environments.
Sandy has worked with several people in a wide range of situations. His areas of responsibility have always been close to top management, granting him exposure to different leadership styles, management methods and personal behaviour patterns. He has furthered his understanding in these areas through many training courses. As he was always connected to the employees, he was able to reflect well on interrelationships and impact within the organisation of the company. He has witnessed companies in economic crises as well as during periods of disproportionate growth and success.
Sandy has learned a great deal as a person, employee, leader and managing director, made his share of mistakes and achieved success. All these experiences, impressions and insights have led him to dedicate a significant portion of his time to Enterneering®. For him, Enterneering® stands as a synonym for a concrete part of the work at the top of every company. He wants to help other people work more effectively on their company instead of doing the work of others in the company.
