The Generosity Network: New Transformational Tools for Successful Fund-Raising

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The Generosity Network is the essential guide to the art of activating resources of every kind behind any worthy cause. Philanthropist Jeff Walker and fund-raising expert Jennifer McCrea offer a fresh new perspective that can make the toughest challenges of nonprofit management and development less stressful, more rewarding—and even fun.    
            Walker and McCrea show how traditional pre-scripted, money-centered, goal-oriented fund-raising techniques lead to anxiety and failure, while open-spirited, curiosity-driven, person-to-person connections lead to discovery, growth—and often amazing results. Through engrossing personal stories, a wealth of innovative suggestions, and inspiring examples, they show nonprofit leaders how to build a community of engaged partners who share a common passion and are eager to provide the resources needed to change the world—not just money, but also time, talents, personal networks, creative thinking, public support, and all the other forms of social capital that often seem scanty yet are really abundant, waiting to be uncovered and mobilized. 
            Highly practical, motivating, and thought provoking, The Generosity Network is designed to energize and empower nonprofit leaders, managers, donors, board members, and other supporters. Whether you help run a multimillion-dollar global nonprofit or raise funds for a local scout troop, PTA, or other community organization, you’ll learn new approaches that will make your work more successful and enjoyable than ever.


From the Hardcover edition.
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About the author

Jeff Walker, former chairman of the global private equity fund CCMP Capital, serves on the boards of New Profit, Berklee College of Music, the Morgan Library, the Millennium Development Goals Health Alliance, and other nonprofits. He has been an executive-in-residence at Harvard Business School and a lecturer at Harvard Kennedy School for nonprofit leadership.
 
Jennifer McCrea,
a twenty-five-year fund-raising veteran, is a Senior Research Fellow at the Hauser Center for Nonprofit Organizations at Harvard University, where she leads the course in exponential fund-raising. She has worked with a diverse group of nonprofit organizations, including Millennium Promise, Acumen Fund, DonorsChoose.org, Grameen America, Teach for America, and many others. 
           
Karl Weber
is a writer and editor, specializing in topics from business and social issues.




From the Hardcover edition.
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Additional Information

Publisher
Deepak Chopra
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Published on
Sep 24, 2013
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Pages
304
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ISBN
9780770437800
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Features
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Language
English
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Genres
Business & Economics / Careers / General
Business & Economics / Nonprofit Organizations & Charities / General
Social Science / Philanthropy & Charity
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Content Protection
This content is DRM protected.
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Eligible for Family Library

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Just when the world needs it most, a new style of social engagement  is emerging: Active Citizenship.
 
A key member of one of New York’s  most civic-minded families—one that has supported many of America’s  notable institutions and deserving programs—Jonathan Tisch has devoted a lifetime to “active citizenship.” It’s an idea that uses the power of practical creativity and grassroots participation to solve seemingly intractable problems. In Citizen You, Tisch challenges readers to join this movement and points the way toward making our world a better place, one person and one neighborhood at a time. 
    
Tisch has filled Citizen You with accounts of people who you’ll meet, such inspirational individuals as:

Scott Harrison, who has used the networking and marketing skills he developed as a night club promoter  to help over a million people in the developing world get access for the first time to clean, safe drinking water.

Steffi Coplan, whose Broadway2Broadway project brought  out the hidden musical talents of kids at an inner city school.

Eric Schwarz, who decided to do something about America’s under-performing schools, and parlayed a single classroom mentoring project into the nationwide Citizens Schools movement.

Chris Swan, who is training a new generation of “citizen engineers” to make sure that the projects they build aren’t just structurally sound but also environmentally and socially sustainable.

Dave Nelson, who traded his role as an executive at IBM for a job at a struggling nonprofit that teaches kids about the power of entrepreneurship—and discovered a host of new challenges and rewards in the process.

Through these and many other remarkable stories, you’ll learn how today’s active citizens are  transforming thinking about social change. Rather than short-term fixes and hand-me-down charity, they’re striving to build sustainable, systemic solutions to our most challenging problems, building and empowering communities rather than fostering dependency.  And they’re using a host of new tools, from online networking and private-public partnerships to corporate engagement and social entrepreneurship, to redefine how change can happen. Citizen You is a potent antidote to pessimism. At a time of unprecedented challenges on the national and world stage, when active citizenship is not a choice but a necessity, Citizen You dares us to reshape the social, political, and intellectual structures that have long confined us, and offers fresh thinking that redefines the very concept of activism. For more information and ideas about how to be an active citizen go to www.citizenyou.org


From the Hardcover edition.
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