TECHtonic Shifts

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I originally intended this book to be a diary about my days at the OECD. However, as the entries mounted up I soon realised that we are experiencing a great transition. When does a new era start? Once our old notions do not work anymore, or if using them becomes so forced that we begin losing touch with reality. We continue to employ the concepts of the epoch of globalisation such as international trade, labour productivity or the SME sector, although they apply less and less to the world of robots, giant digital corporations, new global value chains, user networks hundreds of millions strong and dynamic start-ups. Perhaps we can better understand the transformation around us if we adopt a different perspective and start out from what we see, i.e. the features of a new age.

The author has been the ambassador of Hungary to the OECD and the UNESCO in Paris, France, since 2014. Previously, he served as Minister of State for Economic Strategy in Hungary. He has worked as research fellow in Budapest, Vienna, Munich, Heidelberg, and Cardiff. He was professor of economic geography at Andrássy University Budapest, and has been lecturer at Kodolányi College in Hungary for two decades.

“Technology has transformed the tempo of change from nations to individual lives. Zoltán Cséfalvay does us a great service by connecting technology to both society and politics, and as such makes technology a central part of history, both in the past and going forward. His ability to align technology with a range of other human activities makes this an exceptionally important book.” -- George Friedman, Chairman of Geopolitical Futures and author of the New York Times Bestseller: The Next 100 Years: A Forecast for the 21st Century

“An exuberant romp on the theme of technology, but with many excursions into history, politics, business, and culture. Don’t plan to read this book from start to finish--just dive in.” -- Catherine L. Mann, Chief Economist of the OECD

“This is a truly comprehensive and sophisticated primer on the coming hybrid age of technological evolution and its worldwide impact, especially on the Millennial generation.” -- Parag Khanna, best-selling author of Connectography: Mapping the Future of Global Civilization

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Jan 28, 2018
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Business & Economics / International / Economics
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The most important book yet from the author of the international bestseller The Shock Doctrine, a brilliant explanation of why the climate crisis challenges us to abandon the core “free market” ideology of our time, restructure the global economy, and remake our political systems.

In short, either we embrace radical change ourselves or radical changes will be visited upon our physical world. The status quo is no longer an option.

In This Changes Everything Naomi Klein argues that climate change isn’t just another issue to be neatly filed between taxes and health care. It’s an alarm that calls us to fix an economic system that is already failing us in many ways. Klein meticulously builds the case for how massively reducing our greenhouse emissions is our best chance to simultaneously reduce gaping inequalities, re-imagine our broken democracies, and rebuild our gutted local economies. She exposes the ideological desperation of the climate-change deniers, the messianic delusions of the would-be geoengineers, and the tragic defeatism of too many mainstream green initiatives. And she demonstrates precisely why the market has not—and cannot—fix the climate crisis but will instead make things worse, with ever more extreme and ecologically damaging extraction methods, accompanied by rampant disaster capitalism.

Klein argues that the changes to our relationship with nature and one another that are required to respond to the climate crisis humanely should not be viewed as grim penance, but rather as a kind of gift—a catalyst to transform broken economic and cultural priorities and to heal long-festering historical wounds. And she documents the inspiring movements that have already begun this process: communities that are not just refusing to be sites of further fossil fuel extraction but are building the next, regeneration-based economies right now.

Can we pull off these changes in time? Nothing is certain. Nothing except that climate change changes everything. And for a very brief time, the nature of that change is still up to us.
A New York Times Notable Book for 2011

Sometime around 1750, English entrepreneurs unleashed the astounding energies of steam and coal, and the world was forever changed. The emergence of factories, railroads, and gunboats propelled the West's rise to power in the nineteenth century, and the development of computers and nuclear weapons in the twentieth century secured its global supremacy. Now, at the beginning of the twenty-first century, many worry that the emerging economic power of China and India spells the end of the West as a superpower. In order to understand this possibility, we need to look back in time. Why has the West dominated the globe for the past two hundred years, and will its power last?

Describing the patterns of human history, the archaeologist and historian Ian Morris offers surprising new answers to both questions. It is not, he reveals, differences of race or culture, or even the strivings of great individuals, that explain Western dominance. It is the effects of geography on the everyday efforts of ordinary people as they deal with crises of resources, disease, migration, and climate. As geography and human ingenuity continue to interact, the world will change in astonishing ways, transforming Western rule in the process.

Deeply researched and brilliantly argued, Why the West Rules—for Now spans fifty thousand years of history and offers fresh insights on nearly every page. The book brings together the latest findings across disciplines—from ancient history to neuroscience—not only to explain why the West came to rule the world but also to predict what the future will bring in the next hundred years.

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