Face Value: The Irresistible Influence of First Impressions

Princeton University Press
1
Free sample

The scientific story of first impressions—and why the snap character judgments we make from faces are irresistible but usually incorrect

We make up our minds about others after seeing their faces for a fraction of a second—and these snap judgments predict all kinds of important decisions. For example, politicians who simply look more competent are more likely to win elections. Yet the character judgments we make from faces are as inaccurate as they are irresistible; in most situations, we would guess more accurately if we ignored faces. So why do we put so much stock in these widely shared impressions? What is their purpose if they are completely unreliable? In this book, Alexander Todorov, one of the world's leading researchers on the subject, answers these questions as he tells the story of the modern science of first impressions.

Drawing on psychology, cognitive science, neuroscience, computer science, and other fields, this accessible and richly illustrated book describes cutting-edge research and puts it in the context of the history of efforts to read personality from faces. Todorov describes how we have evolved the ability to read basic social signals and momentary emotional states from faces, using a network of brain regions dedicated to the processing of faces. Yet contrary to the nineteenth-century pseudoscience of physiognomy and even some of today's psychologists, faces don't provide us a map to the personalities of others. Rather, the impressions we draw from faces reveal a map of our own biases and stereotypes.

A fascinating scientific account of first impressions, Face Value explains why we pay so much attention to faces, why they lead us astray, and what our judgments actually tell us.

Read more

About the author

Alexander Todorov is professor of psychology at Princeton University, where he is also affiliated with the Princeton Neuroscience Institute and the Woodrow Wilson School of Public and International Affairs. His research on first impressions has been covered by media around the world, including the New York Times, the Guardian, the New Yorker, the Daily Telegraph, Scientific American, PBS, and NPR. He lives in Princeton.
Read more

Reviews

5.0
1 total
Loading...

Additional Information

Publisher
Princeton University Press
Read more
Published on
May 30, 2017
Read more
Pages
336
Read more
ISBN
9781400885725
Read more
Language
English
Read more
Genres
Psychology / Cognitive Neuroscience & Cognitive Neuropsychology
Psychology / Cognitive Psychology & Cognition
Psychology / Personality
Psychology / Physiological Psychology
Psychology / Social Psychology
Science / General
Self-Help / Personal Growth / General
Read more
Content Protection
This content is DRM protected.
Read more
Read Aloud
Available on Android devices
Read more
Eligible for Family Library

Reading information

Smartphones and Tablets

Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.

Laptops and Computers

You can read books purchased on Google Play using your computer's web browser.

eReaders and other devices

To read on e-ink devices like the Sony eReader or Barnes & Noble Nook, you'll need to download a file and transfer it to your device. Please follow the detailed Help center instructions to transfer the files to supported eReaders.
Alexander Todorov
The field of social cognitive neuroscience has captured the attention of many researchers during the past ten years. Much of the impetus for this new field came from the development of functional neuroimaging methods that made it possible to unobtrusively measure brain activation over time. Using these methods over the last 30 years has allowed psychologists to move from simple validation questions -- would flashing stimuli activate the visual cortex -- to those about the functional specialization of brain regions-- are there regions in the inferior temporal cortex dedicated to face processing-- to questions that, just a decade ago, would have been considered to be intractable at such a level of analysis. These so-called "intractable" questions are the focus of the chapters in this book, which introduces social cognitive neuroscience research addressing questions of fundamental importance to social psychology: How do we understand and represent other people? How do we represent social groups? How do we regulate our emotions and socially undesirable responses? This book also presents innovative combinations of multiple methodologies, including behavioral experiments, computer modeling, functional Magnetic Resonance Imaging (fMRI) experiments, Event-Related Potential (ERP) experiments, and brain lesion studies. It is divided into four sections. The first three sections present the latest research on, respectively, understanding and representing other people, representing social groups, and the interplay of cognition and emotion in social regulation. In the fourth section, contributors step back and consider a range of novel topics that have emerged in the context of social neuroscience research: understanding social exclusion as pain, deconstructing our moral intuitions, understanding cooperative exchanges with other agents, and the effect of aging on brain function and its implications for well-being. Taken together, these chapters provide a rich introduction to an exciting, rapidly developing and expanding field that promises a richer and deeper understanding of the social mind.
John Davidson
 Health Benefits of Meditation - Health Learning Series
Table of Contents

Preface
SECTION I – Getting Started
Chapter # 1: Intro
Chapter # 2: Why Meditate?
Chapter # 3: Types of Meditation
Chapter # 4: General Guidelines to Meditation

SECTION II – Benefits of Meditation to the Brain
Chapter # 1: Behind the Scenes
Chapter # 2: Better focus & Greater Emotional Response
Chapter # 3: More Creativity and Better memory
Chapter # 4: Less Stress & Anxiety

SECTION III – Benefits of Meditation to the Body
Chapter # 1: Better Immunity
Chapter # 2: Control on Blood Pressure
Chapter # 3: Pain Relief
Chapter # 4: Improved Digestion
Chapter # 5: Cure Headaches
Chapter # 6: Overcome Addictions
Chapter # 7: Lower Cholesterol Levels

SECTION IV– Conclusion
References 

Preface
Social pressure, packed schedules and flailing economies; who has time or the money to even think, let alone practice any type of fitness or health regime. Even those who have the gift of time soon find themselves stuck in the web of, what is mostly an artificial and synthetic dieting market, not realizing they would totally be at the mercy of the industry that’s just out there for their money. 
In this deranged scene, a world wide revival was made by an art, practiced for over a thousands of years, ‘meditation’. Shooting to fame in the 60s, meditation has been the subject of thousands of scientific studies, with the most heavy ones being taken after the 70s. What is meditation? When most people listen to the word meditation, the image of a Buddhist monk sitting in a weird position comes to mind. This, no doubt is the main idea behind meditation, is still not the extent of it. Before knowing what meditation is, you must know what it is not.
Meditation is not:
• Concentration: An attempt to hold one’s attention on one specific idea or entity for a usually, long period of time. The techniques used in meditation are just a bit related to the word.
• Losing Control: Voices, sounds, involuntary movements and spasms have no relation with meditation. These are just signs of loss of awareness, showing that one no longer controls some or most of his/her body.
• Exercises: Physical positions, postures and heavy breathing are also not meditation. These practices can help establish a greater balance in your body, but only if practiced under the supervision of a master. Without a master’s guidance, you’ll just be hindering your body’s to channel its energy in the right way.
• Mental effort: For instance, if you keep on thinking about one thing you won’t go anywhere with your practice.
Meditation is a tool that helps you rediscover your own inner intelligence. It is keeping the mind quiet, finding the silence that already runs in our nerves and making it an active part of the life. From this increased sense of awareness, you attain intuition, inspiration and complete control and connection, down to the last nerve of the body. In effect you gain countless benefits, not just emotional or spiritual but physical too; you block out countless allergies, disorders and diseases that can or have ravaged through your body. Remember that there is no one way to meditate and in comparison one way is not better than the other as they all use the same principle at the core.
In this book you’ll learn all about the benefits of meditation, how it is done and how it provides relief by using only the body’s own ability and not any medication. You will see that nature doesn't put a cost on health and well-being. 
So forget about your stress and take and relax, because your life is about to get a lot better!
Alexander Todorov
The field of social cognitive neuroscience has captured the attention of many researchers during the past ten years. Much of the impetus for this new field came from the development of functional neuroimaging methods that made it possible to unobtrusively measure brain activation over time. Using these methods over the last 30 years has allowed psychologists to move from simple validation questions -- would flashing stimuli activate the visual cortex -- to those about the functional specialization of brain regions-- are there regions in the inferior temporal cortex dedicated to face processing-- to questions that, just a decade ago, would have been considered to be intractable at such a level of analysis. These so-called "intractable" questions are the focus of the chapters in this book, which introduces social cognitive neuroscience research addressing questions of fundamental importance to social psychology: How do we understand and represent other people? How do we represent social groups? How do we regulate our emotions and socially undesirable responses? This book also presents innovative combinations of multiple methodologies, including behavioral experiments, computer modeling, functional Magnetic Resonance Imaging (fMRI) experiments, Event-Related Potential (ERP) experiments, and brain lesion studies. It is divided into four sections. The first three sections present the latest research on, respectively, understanding and representing other people, representing social groups, and the interplay of cognition and emotion in social regulation. In the fourth section, contributors step back and consider a range of novel topics that have emerged in the context of social neuroscience research: understanding social exclusion as pain, deconstructing our moral intuitions, understanding cooperative exchanges with other agents, and the effect of aging on brain function and its implications for well-being. Taken together, these chapters provide a rich introduction to an exciting, rapidly developing and expanding field that promises a richer and deeper understanding of the social mind.
©2018 GoogleSite Terms of ServicePrivacyDevelopersArtistsAbout Google
By purchasing this item, you are transacting with Google Payments and agreeing to the Google Payments Terms of Service and Privacy Notice.