Lure the Tiger

The Dao of Negotiation: The Path Between Eastern Strategies and Western Minds

Book 3
DoctorZed Publishing
Free sample

 With over three decades of experience as a China-Educated Strategist and business owner, Leonie McKeon has helped hundreds of business owners and executives understand how to do business with Chinese people and to be better negotiators.

Based on The Art of War, Leonie shares her deep understanding of the 36 Strategies used in Chinese culture and business. She provides invaluable practical tips for any business person looking to improve their overall negotiation skills, as well as become better negotiators in China. 

More Control, More Success, More Wins!

Lure the Tiger: Negotiating in confronting circumstances contains ancient Chinese negotiation secrets that are part of everyday Chinese business practices. Discover how you too can use this ancient wisdom so you can have More Control, More Success, More Wins!

 

·         Understand the rules of the game of negotiation

·         Become a great negotiator anywhere, any time

·         Learn how to respond when Chinese negotiation tactics are used on you 

·         Master the ancient secrets of negotiation so you remain in control

·         Implement culturally appropriate strategies for doing business in China

·         Avoid the traps of classic Chinese negotiation strategies

·         Take more control of every negotiation

·         Get more success in business

·         Win more in business

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About the author

 Leonie McKeon is an Australian China-educated strategist and author who is passionate about sharing her knowledge of the rules that drive business success in the China market. Leonie has lived, worked and travelled in the Greater China Region for several years where she learnt Mandarin, and observed the mastery of Chinese negotiation tactics in business and daily life.

She realised that for Chinese people negotiation is a normal practice of everyday life, because the Greater China Region is full of markets where people are always doing a deal. They may be simply bargaining for the price of vegetables and other essential daily items or something as large as a business or property. 

Consequently Chinese people learn to negotiate from a very young age, and continue this practice in their daily activities. Most Chinese people know and unconsciously use the 36 Chinese Strategies which are derived from “The Art of War”, to negotiate and communicate.

Whilst living in the Greater China Region among the experts in negotiation she realised that the 36 Chinese Strategies were the keys to understanding Chinese behaviour and thinking. To share this realisation with the world she systematically unpicked each of the 36 Chinese Strategies to identify modern day examples of how these strategies are played out.

Leonie now travels to China regularly assisting companies conduct business by helping them manage their responses to negotiating tactics. She is a workshop presenter and a keynote speaker who teaches business people how the 36 Chinese Strategies are used in the contemporary business world.

Leonie enables people to feel confident and therefore able to enjoy being part of the game of negotiating whether in China or in any other business environment…

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Additional Information

Publisher
DoctorZed Publishing
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Published on
Apr 12, 2019
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Pages
90
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ISBN
9780648131472
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Language
English
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Genres
Business & Economics / Negotiating
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Content Protection
This content is DRM free.
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Read Aloud
Available on Android devices
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Eligible for Family Library

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From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation.

Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your negotiating skills and confidence. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer.

What sets negotiation geniuses apart? They are the men and women who know how to:

•Identify negotiation opportunities where others see no room for discussion

•Discover the truth even when the other side wants to conceal it

•Negotiate successfully from a position of weakness

•Defuse threats, ultimatums, lies, and other hardball tactics

•Overcome resistance and “sell” proposals using proven influence tactics

•Negotiate ethically and create trusting relationships—along with great deals

•Recognize when the best move is to walk away

•And much, much more

This book gets “down and dirty.” It gives you detailed strategies—including talking points—that work in the real world even when the other side is hostile, unethical, or more powerful. When you finish it, you will already have an action plan for your next negotiation. You will know what to do and why. You will also begin building your own reputation as a negotiation genius.
The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.

What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.”

Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action.

From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).
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