Tinkering: Consumers Reinvent the Early Automobile

University of Pennsylvania Press
Free sample

In the first decades after mass production, between 1913 and 1939, middle-class Americans not only bought cars but also enthusiastically redesigned them. By examining the ways Americans creatively adapted their automobiles, Tinkering takes a fresh look at automotive design from the bottom up, as a process that included manufacturers, engineers, advice experts, and consumers in various guises.

Franz argues that automobile ownership opened new possibilities for ingenuity among consumers even as large corporations came to control innovation. Franz weaves together a variety of sources, from serial fiction to corporate documents, to explore tinkering as a form of authority in a culture that valued ingenuity. Women drivers represented one group of consumers who used tinkering to advance their claim to social autonomy. Some canny drivers moved beyond modifying their individual cars to become independent inventors, patenting and selling automotive accessories for the burgeoning national demand for aftermarket products. Earl S. Tupper was one such tinkerer who went on to invent Tupperware.

These savvy tinkerers worked in a changing landscape of invention shaped increasingly by automotive giants. By the 1930s, Ford and General Motors worked to change the popular discourse of ingenuity and used the world's fairs of the Depression as a stage to promote a hierarchy of innovation. Franz not only demonstrates the entrepreneurial spirit of American consumers but she engages larger historical questions about gender, consumption and ingenuity while charting the impact corporate expansion on tinkering during the first half of the twentieth century.
Read more

About the author

Kathleen Franz teaches history and is Director of Public History at American University.
Read more
Loading...

Additional Information

Publisher
University of Pennsylvania Press
Read more
Published on
Jun 7, 2011
Read more
Pages
232
Read more
ISBN
9780812201932
Read more
Language
English
Read more
Genres
Business & Economics / Industries / Automobile Industry
History / Americas (North, Central, South, West Indies)
History / United States / 20th Century
History / World
Transportation / Automotive / General
Transportation / Automotive / History
Read more
Content Protection
This content is DRM protected.
Read more
Read Aloud
Available on Android devices
Read more

Reading information

Smartphones and Tablets

Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.

Laptops and Computers

You can read books purchased on Google Play using your computer's web browser.

eReaders and other devices

To read on e-ink devices like the Sony eReader or Barnes & Noble Nook, you'll need to download a file and transfer it to your device. Please follow the detailed Help center instructions to transfer the files to supported eReaders.
The inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally.
 
At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself.

Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys­functional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family—America’s last great industrial dynasty—could hold on to their company.
 
Mulally and his team pulled off one of the great­est comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround.

In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meet­ings to drive change and force Ford to deal with the painful realities of the American auto industry.
 
Hoffman was granted unprecedented access to Ford’s top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.
  The Jeep Cherokee is one of the most prolific and rugged sport utility vehicles in history. Throngs of off-roading enthusiasts have chosen the Cherokee for navigating over the toughest terrain, climbing rocks, and trail driving, but these unibody 1984-2001 models have much room for improvement to become the best off-road vehicles. 

In Jeep Cherokee XJ Advanced Performance Modifications: 1984–2001, author Eric Zappe explains how to transform a stock Cherokee into the toughest and most capable off-road 4x4 SUV. The author details the buildup, right combination of parts and products, and modifications necessary to build an aggressive off-road rig. He also shows how to weld and gusset the frame in critical areas. 

Installing a three- and four-link suspension system is also profiled so the Cherokee delivers greater travel and better off-road handling. Suspension and frame modifications are necessary to run large wheels and tires. And these wheels and tires are essential for traction, performance, and ground clearance in extreme off-road situations.

Swapping in Dana 44, Dana 60, and Ford 9-inch axles delivers superior performance and durability, which is covered as well. In addition, how to modify the Jeep inline 6-cylinder engine for increased displacement and performance is revealed.  

All of the most popular and effective mods, parts, and upgrades for a dedicated off-road Cherokee are covered. If you’ve been looking for the one guide to build the most capable off-road Cherokee, you’ve found it. 

©2018 GoogleSite Terms of ServicePrivacyDevelopersArtistsAbout Google|Location: United StatesLanguage: English (United States)
By purchasing this item, you are transacting with Google Payments and agreeing to the Google Payments Terms of Service and Privacy Notice.