About this ebook
Step behind the scenes through the eyes of Chris Robb, a 30-year veteran of the Industry, with experience across four continents and major events such as the Sydney Olympics and some of Asia's largest Mass Participation events.
This book is written to serve as a resource for anyone interested in the mass participation sports industry - from the employees of major industry players through government agents to sponsors, broadcasters, students, participants and charities.
This book is written to serve as a resource for anyone interested in the mass participation sports industry - from the employees of major industry players through government agents to sponsors, broadcasters, students, participants and charities.
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About the author
As a 30 year veteran of the mass participation sports events industry, Chris Robb has an amazing story to tell.
Born in Zimbabwe where he grew up on a farm he organized his first fun run at the age of 16 to help raise funds for the resurfacing of his school “cinder” athletics track.
From there he moved to University in South Africa where he cut his teeth in the industry and spent as much time organising and working on events, like the world famous Comrades marathon and South African Marathon Championships as he did studying for his Bachelor of Commerce and Bachelor of Agricultural Management Degrees.
After leaving university he spent four years traveling through Europe, America, Asia and Australia before settling in Sydney in 1989 where he founded Spectrum Worldwide.
One of his career highlights came in the year 2000 when Chris worked on the Sydney Olympics as the Road Events Supervisor.
In 2002 he expanded the business to Singapore to deliver the inaugural JP Morgan Corporate Challenge. Spectrum Worldwide now delivers some of the regions largest mass participation sports events including the Standard Chartered Marathon Singapore (55,000) runners and the Cycle Asia network of events that attracts nearly 25,000 cyclists to events in Singapore, Malaysia, Philippines and Australia.
Chris is passionate about all sports, especially cycling and running and the fact that he has taken part in so many events as a participant gives him a unique insight into what his customers want.
There are very few people with Chris’s depth and breadth of knowledge in the mass participation sports industry.
In addition to his passion for sport, Chris loves to travel and scuba dive.
He lives in Singapore with his wife Tet and son Sam.
Born in Zimbabwe where he grew up on a farm he organized his first fun run at the age of 16 to help raise funds for the resurfacing of his school “cinder” athletics track.
From there he moved to University in South Africa where he cut his teeth in the industry and spent as much time organising and working on events, like the world famous Comrades marathon and South African Marathon Championships as he did studying for his Bachelor of Commerce and Bachelor of Agricultural Management Degrees.
After leaving university he spent four years traveling through Europe, America, Asia and Australia before settling in Sydney in 1989 where he founded Spectrum Worldwide.
One of his career highlights came in the year 2000 when Chris worked on the Sydney Olympics as the Road Events Supervisor.
In 2002 he expanded the business to Singapore to deliver the inaugural JP Morgan Corporate Challenge. Spectrum Worldwide now delivers some of the regions largest mass participation sports events including the Standard Chartered Marathon Singapore (55,000) runners and the Cycle Asia network of events that attracts nearly 25,000 cyclists to events in Singapore, Malaysia, Philippines and Australia.
Chris is passionate about all sports, especially cycling and running and the fact that he has taken part in so many events as a participant gives him a unique insight into what his customers want.
There are very few people with Chris’s depth and breadth of knowledge in the mass participation sports industry.
In addition to his passion for sport, Chris loves to travel and scuba dive.
He lives in Singapore with his wife Tet and son Sam.
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