Blood Highways: The True Story Behind
 the Ford-Firestone Killing Machine

Wayzgoose Press
Free sample

Blood Highways is the heart-wrenching account of the biggest product liability case in history: the Ford-Firestone fiasco. At the center of the story are two people: Tab Turner, a charismatic trial attorney from Arkansas, who has made a career out of forcing Ford and other automakers to own up to knowingly trade human lives for profits; and Donna Bailey, a single mother and outdoor enthusiast who fought back from the brink of death to confront those ultimately responsible for her accident.

Weaving together harrowing depictions of the accidents and their consequences with the stories of the men and women who labor to police the auto industry and its reckless cost-cutting, Blood Highways will transform the way you view corporations, the government, the courts, and the media. Above all, this book shows the price the public pays in wrecked and mangled lives when companies focus more on shaving costs than making quality products. 

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About the author

 Adam L. Penenberg is a journalism professor at New York University who has written for Fast Company, Forbes, the New York Times, the Washington Post, Wired, Slate, Playboy, and the Economist. A former senior editor at Forbes and a reporter for Forbes.com, Penenberg garnered national attention in 1998 for unmasking serial fabricator Stephen Glass of the New Republic. Penenberg's story was a watershed for online investigative journalism and portrayed in the film Shattered Glass (Steve Zahn plays Penenberg).


Penenberg has published several books that have been optioned for film and serialized in the New York Times Magazine, Wired UK, and the Financial Times, and won a Deadline Club Award for feature reporting for his Fast Company story "Revenge of the Nerds," which looked at the future of movie-making. He has appeared on NBC's The Today Show as well as on CNN and all the major news networks, and has been quoted about media and technology in the Washington Post, the Christian Science Monitor, USA Today, Wired News, Ad Age, Marketwatch, Politico, and many others.         
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Additional Information

Publisher
Wayzgoose Press
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Published on
Jan 7, 2014
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Pages
364
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Language
English
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Genres
Law / Personal Injury
Technology & Engineering / Automotive
Transportation / Automotive / Repair & Maintenance
Transportation / Automotive / Trucks
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Content Protection
This content is DRM free.
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Read Aloud
Available on Android devices
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Eligible for Family Library

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The first book of its kind, How to Rebuild the Honda B-Series Engineshows exactly how to rebuild the ever-popular Honda B-series engine. The book explains variations between the different B-series designations and elaborates upon the features that make this engine family such a tremendous and reliable design. Honda B-series engines are some of the most popular for enthusiasts to swap, and they came in many popular Honda and Acura models over the years, including the Civic, Integra, Accord, Prelude, CRX, del Sol, and even the CR-V.

In this special Workbench book, author Jason Siu uses more than 600 photos, charts, and illustrations to give simple step-by-step instructions on disassembly, cleaning, machining tips, pre-assembly fitting, and final assembly. This book gives considerations for both stock and performance rebuilds. It also guides you through both the easy and tricky procedures, showing you how to rebuild your engine and ensure it is working perfectly. Dealing with considerations for all B-series engines-foreign and domestic, VTEC and non-VTEC-the book also illustrates many of the wildly vast performance components, accessories, and upgrades available for B-series engines.

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Do games hold the secret to better productivity? 

If you’ve ever found yourself engrossed in Angry Birds, Call of Duty, or a plain old crossword puzzle when you should have been doing something more productive, you know how easily games hold our attention. Hardcore gamers have spent the equivalent of 5.93 million years playing World of Warcraft while the world collectively devotes about 5 million hours per day to Angry Birds. A colossal waste of time? Perhaps. But what if we could tap into all the energy, engagement, and brainpower that people are already expending and use it for more creative and valuable pursuits?


Harnessing the power of games sounds like a New-Age fantasy, or at least a fad that’s only for hip start-ups run by millennials in Silicon Valley. But according to Adam L. Penenberg, the use of smart game design in the workplace and beyond is taking hold in every sector of the economy, and the companies that apply it are witnessing unprecedented results. “Gamification” isn’t just for consumers

chasing reward points anymore. It’s transforming, well, just about everything.


Penenberg explores how, by understanding the way successful games are designed, we can apply them to become more efficient, come up with new ideas, and achieve even the most daunting goals. He shows how game mechanics are being applied to make employees happier and more motivated, improve worker safety, create better products, and improve customer service.


For example, Microsoft has transformed an essential but mind-numbing task—debugging software—into a game by having employees compete and collaborate to find more glitches in less time. Meanwhile, Local Motors, an independent automaker based in Arizona, crowdsources designs from car enthusiasts all over the world by having them compete for money and recognition within the community. As a result, the company was able to bring a cutting-edge vehicle to market in less time and at far less cost than the Big Three automakers.


These are just two examples of companies that have tapped the characteristics that make games so addictive and satisfying. Penenberg also takes us inside organizations that have introduced play at work to train surgeons, aid in physical therapy, translate the Internet, solve vexing scientific riddles, and digitize books from the nineteenth century. Drawing on the latest brain science as well as his firsthand reporting from these cutting-edge companies, Penenberg offers a powerful solution for businesses and organizations of all stripes and sizes.

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