Haven't used Google+ before (or even Facebook)? No sweat: Pitman gently acclimates you, writing from the viewpoint of a non-profit pro who knows you already have a full-time job! You'll find expert tips for everything from uploading images to getting board buy-in. Next, you'll walk through using Google+ to improve your entire donor relations cycle: research, engage, ask, and love. Pitman helps you discover what people are already saying about your cause–and then respectfully engage, involve, and thank them. To make it all 100% real, "Putting It Into Practice" sections interview leading non-profit Google+ practitioners–including a Monterey Bay Aquarium innovator who's achieved truly amazing results. Whether you're a fundraising specialist, non-profit marketer, manager, or executive director, this book empowers you with today's #1 new secret of fundraising success: Google+.
The important stuff you need to knowMassage your profile. Control what the public, specific groups, or certain individuals can see about you.Move in the right circles. Assign folks to different groups and share the right stuff with the right people.Jump into streams. Get all the updates, pictures, and links from people you know.Host hangouts. Organize and attend group video chats.View and share photos. Make them available to whomever you like—whether or not they’re Google+ members.Get notifications. Monitor what others do (and share about you) on Google+.Go mobile. Use Google+ on your Android, iPhone, or mobile web browser.
Google+ is Google's social network that has the social media world abuzz with excitement. With Google tools like YouTube, Picasa, Blogger, and Picnik being integrated with Google+, marketers will find Google+ is the best way to reach the long-time users of Google?s other tools. Google+ expert Jesse Stay shows you how to create and maximize your Google+ presence to connect with your customers.Explains how to sign up for your account and set up your brand profile Shows you how to use Circles, craft targeted messages for the Stream, and add multimedia features to your posts Helps you discover content and the value of the +1 button Shows you how to be mindful of SEO, so that your Google+ brand page can be found Addresses using Google+ to launch a product or promote an event
Confidently enter the exciting new Google+ social neighborhood with Google+ Marketing For Dummies.
Unlike other social networks, Google+ allows photographers to upload, personalize, and update images easily. The Google+ interface is intuitive and attractive—images appear large and uncropped in the stream, preserving their original integrity; and the infinite scrolling feature creates a fluid, enjoyable photo browsing experience. In addition, the Google+ interface is built to encourage social interaction, not in miniature sound bites, but in full-length discussions with diverse groups of people. Users can build circles to connect with just those they want to include in different conversations, and they can use the Hangouts feature to talk with other users in real time from anywhere in the world.
With this book, you'll see why Google+ has quickly become the most inspiring and interactive social network for photographers, and you'll learn how to leverage Google+ to build a following and connect with other photographers–and potential customers. Explains how to effectively showcase your work for the vibrant and growing Google+ photography community Shows how to upload, organize, and share your images; and hone your skills through photo-critique circles Features interviews with leading photographers who share their own photos and tips on how to make the most of Google+ to build an online presence
Tips point out shortcuts and solutions
Cautions help you avoid common pitfalls
Notes provide additional information
Plain English definitions explain new terms
10 minutes is all you need to learn how to…Create a great Google+ profile, fast! Understand Google’s new privacy changes and regain control of your privacy Navigate Google+ easily using the new Google+ sidebar ribbon Use Circles to control exactly what you share and who you share it with Design Google+ pages that attract customers to your business or brand Find interesting, relevant content easily with Google+ search Control your conversation streams with new notification controls Discover Google+’s exciting new photo-sharing and enhancement tools Collaborate in real time through Google+’s improved Hangouts features Connect from your Android smartphone, iPhone, iPad, or other mobile device Play the latest social games on Google+
Discover how to listen, search, and scope out your Google+ environment…connect and network with Circles…create, teach, shorten sales cycles, and close business with Hangouts…collaborate on Pages to make your offerings even more valuable…build a winning business profile…use Events…leverage Google+ integration with Google Search…add value to your client's day…attract qualified referrals…and a whole lot more.
Google+ social networking gives your small business a huge potential advantage over your slower, less clued-in competitors. Grab that advantage right now, with Google+ for Small Business !
Set up your profile. Create and manage your circles. Share links, photos, video—even your location (or not). Take control of your stream, including how to mute and block unwanted posts. Join a hangout or start one yourself. Share notes, Google Docs, and your screen in a hangout.
Upload photos and create and manage albums.
Go mobile with Google+ apps for iOS and Android. To keep up with Google’s constantly changing social site, check out www.peachpit.com/googleplusguide for news on updates to Google+.