Go West Happy Cow

2010 • 87 minutes

About this movie

The ultimate road trip from Wisconsin to California hauling the highly sought after Happy Cow products. Mike and Kurt, the Happy Cow, rumble through 2,200+ miles of countryside sharing their love with displaced Sconnies. Hilarity ensues. Go West Happy Cow is a light-hearted, feature-length mockumentary, inspired by the lack of out-of-state distribution of New Glarus Brewing Company’s award-winning Spotted Cow Beer and the Wisconsin-born filmmakers’ general annoyance with California’s “Happy Cow” ad campaign.