Born Free is American artist Kid Rock's eighth studio album. It released on November 16, 2010 with the title track being its lead single. The album is a rock and roll collaboration produced by Rick Rubin featuring several high-profile artists such as T.I., Sheryl Crow, and Bob Seger. This is Kid Rock's first album not to feature a Parental Advisory sticker and his first all-country album. Kid Rock described it as "very organic blues-based rock and roll". Cable network TBS used the title track, "Born Free", for its coverage of the 2010 Major League Baseball postseason. It was announced on June 16, 2011 that Born Free was certified Platinum by the RIAA for shipments in excess of one million copies. This gives Kid Rock his sixth Platinum album certification in the US. A Michigan only promotion was released with the album. It was a 4-song EP called "Racing Father Time".