Claire Elizabeth Cottrill, known professionally as Clairo, is an American singer-songwriter. Her fame escalated after releasing "Pretty Girl", a lo-fi-produced song that attracted over 45 million views on YouTube. She attributed the interest in the video to the website's algorithm system. Her professional debut was with the EP Diary 001, followed by the LP Immunity.
Claire was born in Atlanta, Georgia, the daughter of marketing executive Geoff Cottrill, and grew up in Carlisle, Massachusetts. At the age of 13, she taught herself guitar from Internet tutorials, after which she began posting music to Bandcamp and SoundCloud, and maintained a YouTube channel where she posted covers and short films.
After the popularity of "Pretty Girl", Clairo signed a record contract with the help of her family's connections with The Fader magazine. Her presentation of herself as a "do-it-yourself" artist was questioned amid some online controversy, which included her being labelled an "industry plant". She referred to the criticism as sexist.
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