Mr. A & Mr. M: The Story Of A&M Records

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Season 1 episodes (2)

1 Mr. A & Mr. M: Episode 101
Herb Alpert was an artist. Jerry Moss was a business man. When the corporate record companies of the 60s stifled their creativity, they longed for a label that focused on the artist; so A&M Records was born. What began out of a garage grew to include such mega artists as Joe Cocker, Cat Stevens, and Carole King. Herb and Jerry built the creative environment they had always dreamed of.
2 Mr. A & Mr. M: Episode 102
At the start of the 70s, Herb Alpert and Jerry Moss saw the music business transform. Rock was taking over; so they evolved with the times and signed The Police, Styx, Supertramp, and Janet Jackson. The genres changed, but the same artist-focused mantra remained. After selling the company in 1989, Herb and Jerry look back on their career and friendship.

About this show

Herb Alpert and Jerry Moss started A&M Records out of a garage in 1962 and built it into one of the most successful independent record labels in history. With rare archival footage and audio-only interviews, the story of the company's distinct approach of focusing on artists, discovering new talent and evolving with the ever-changing music industry is told by the visionaries who lived it.

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