CBS This Morning is an American morning television program that is broadcast on CBS. The program, which shares its title with a more traditionally formatted morning program that aired on the network from 1987 to 1999, airs Monday through Saturday. It airs live from 7:00 to 9:00 a.m. in the Eastern Time Zone. On weekdays, it airs on tape-delay in the Central and Mountain Time Zones; stations in the Pacific Time Zone receive an updated feed with a specialized opening and updated live reports. Stations outside the Eastern Time Zone carry the Saturday broadcast at varied times. It is the tenth distinct morning news-features program format that CBS has aired since 1954, having replaced The Early Show on January 9, 2012. The program emphasizes general national and international news stories and in-depth reports throughout each edition, although it also includes live in-studio and pre-taped interviews. The format was chosen as an alternative to the soft news and lifestyle-driven formats of competitors Today and Good Morning America following the first hour or half-hour of those broadcasts, in an attempt to give the program a competitive edge with its hard news format.