NUSELF is a multi-brand retailer with a fashionable selection of designer clothing, accessories and home goods. Created for modern women who value aesthetics, style and authenticity. On the platform you will find more than 250 global and local brands. A professional team is responsible for the selection - each item is not accidental here.
The flagship boutique in a historical building on Bolshaya Nikitskaya 17c1 is the embodiment of our core values: aesthetics, curatorial approach, interaction with the community and an atmosphere of trust. Inspired by the image of a Parisian interior, the boutique is a place of power, where you can not only try on things, but also slow down in the noise of the big city, drinking a cup of aromatic coffee.
The "Community" section is our media for communication with like-minded people, where we talk about the main trends in fashion and wellness every day, and also share the stories of stylish and manifested women - the heroines of the "Coffee" and NUSELF girls sections. We believe that happiness, beauty and health are the result of daily conscious choice. We work for you to inspire, support, shape the aesthetics of being together and make the process of choice easy and enjoyable.