Emma - Budget Planner Tracker

In-app purchases
9.47K reviews
Content rating
Everyone
1M+
Downloads
Content rating
Everyone
In-App Purchases
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About this app

Meet Emma, your financial super app 👋

● All your accounts in one place
● Find and track your subscriptions
● Set budgets
● Weekly reports
● Analyze your spending & expenses
● Daily balance notifications
● Overdraft alerts

BANK LEVEL SECURITY

Worried about sharing your data? We hear you.


● Emma uses SSL 256-bit encryption - the same security protocol that banks use - to ensure that your sensitive, personal information is fully encrypted and securely stored.
● Emma uses biometric security authentication for an added level of protection.

CUSTOMER REVIEWS

“This app is amazing! I used to manually track my expenses using a notepad or a spreadsheet but always used to make mistakes and never found time to update it. This fixes all my budgeting issues and saves me so much time as well as money!”
Sarah

“I love the fact that I can do everything within this one app. I mainly use it for tracking my expenses but have also started using it to instantly send/receive payments which makes things super easy. Also, the money I’ve saved from using this app is used to invest in my favorite companies using the investment feature!”
Mike

OUR MISSION

We believe everyone deserves a financial advocate to help with money management and budgeting. Someone who watches our back no matter who we are and where we come from. We provide a great experience, which relies on a basic principle - caring about our customers’ financial well being. This is who we are and what we stand for.

We have received amazing feedback from the finance community and have been featured in Forbes, Financial Times, Politico, The Sunday Times and CITY A.M.

MORE FEATURES? GO PLUS, PRO OR ULTIMATE

We have 3 subscription upgrades available in Emma to power charge your finances. Here’s what is available in each subscription upgrade:

Emma Plus

True Balance - preemptively see the balance of your bank account after your subscriptions are removed
Fraud Detection - find out whether your personal details have been part of a known data breach
Bill Reminders - get reminded about your upcoming bills so you never miss a payment
Cashback - get cashback from your favorite brands


Emma Pro

All the features in Emma Plus
Custom categories - so you can customize your finances to your heart's content
Rename transactions - for easier reference
Export data - to understand your finances on excel
Create Offline Accounts - to manage your cash expenses and any accounts you can’t link to Emma
Create Smart Rules - to automate your Offline Accounts. Look, no hands!
Split your transactions - into multiple categories for more flexibility
Legendary Pro Icon - because you are a Pro

Emma Ultimate

All the features in Emma Plus & Pro
Spaces - group together different accounts to see separated analytics and budgets
Ultimate Icon - so you can show them who's boss

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If you choose to purchase Emma Plus, Emma Pro or Emma Ultimate, payment will be charged to your iTunes account, and your account will be charged for renewal within 24-hours prior to the end of the current period. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Subscriptions are managed by the user and auto-renewal may be turned off by going to the user's Apple ID. Emma subscription prices start at $4.99 CAD/USD/month with 1-month and 12-month packages available. Prices are subject to change without notice. No cancellation of the current subscription is allowed during the active subscription period. If you don’t choose to purchase Emma Plus, Emma or Emma Ultimate, you can simply continue using Emma for free.

Emma Technologies LTD is registered with the Financial Conduct Authority under the Payment Services Regulations 2017 for the provision of payment services. Reference no. 794952

Company Registration Number: 10578464.

Terms and Conditions: https://emma-app.com/terms
Privacy Policy: https://emma-app.com/privacy
Money dashboard & spending tracker. Manage bills & subscriptions.
Updated on
Sep 21, 2026

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
  • No data shared with third parties
    Learn more about how developers declare sharing
  • This app may collect these data types
    Location, Personal info and 5 others
  • Data is encrypted in transit
  • You can request that data be deleted

Ratings and reviews

9.35K reviews
A Google user
August 7, 2019
The privacy policy was really concerning to read. It stated that the app will collect data including your bank account, branch, sub-accounts and credit accounts. It will also collect phone data such as the devices IMEI and location. What would be done with this information was vaguely left as to improve and protect your services. I'm simply a layman, but it seems like a lot of trust to put into an app.
9 people found this review helpful
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Emma Technologies LTD.
August 10, 2019
Hi Alex, the information is collected in order to be displayed in the app. That's what the policy means. We don't use, sell or share your data with any third parties. This is against who we are and what we are building. We make some cash via Emma Pro, our premium plan. :)
A Google user
November 14, 2019
It's a beautiful app. However, it is simplified in a way that's missing options that I need to categorize and manage my expenses. It would also take a long time to update my expenses, sometimes it saw the new money amount in my amount but not the purchase itself so I had to wait to categorize it. It doesn't support CCs and I spend with them and want to track the exact expenses so this is the main reason I'm switching to another app.
2 people found this review helpful
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Emma Technologies LTD.
November 14, 2019
Hi V, we do support credit cards for the vast majority of banks we have. Can you reach out to our support team? We are more than happy to help. :)
CariAnn Alice
January 12, 2024
Been good so far... Wish there was financial calculators (savings and cc) with visual date tracker. Having a visual list for both, with an option to exclude from the daily budget. Having automatic dates and how much needs to be saved/or paid by said date. A section just for notes would be nice. I have three apps I could stop using (and save money) if this was to happen.
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