DataFuel

DATAFUEL LABS PRIVATE LIMITED

About this app

DataFuel is an advertising analytics and optimisation platform for sellers and agencies on Amazon, Flipkart and Myntra. The mobile app puts your accounts, and Atlas, the DataFuel ads analyst, in your pocket.

WHAT YOU CAN DO

Synopsis
See spend, sales, ACoS, TACoS, ROAS and orders for every account you manage, each with the change against the previous period. Drill into campaigns, products, portfolios, ad types, keywords and search terms, and sort any list by any column.

Atlas
Ask a question in plain English about the account you are looking at. Atlas reads your data and answers with the steps it took, charts you can read by touch, and tables you can export to Excel. Attach a bulk sheet or a list of ASINs when you need Atlas to work from your own file.

Change cards
When Atlas proposes a change, such as new bids or negative keywords, it shows you the exact rows first. Select all of them or just the ones you want, then apply from your phone. Nothing changes in your ads account until you tap Apply.

Automations and day parting
Review the rules running on your accounts, see the schedule behind each one, and check what fired and when.

Movers and attention
Find the campaigns, keywords and products that moved the most, and the ones that need you today.

Keyword tracker
Follow organic and sponsored rank for the keywords that matter to your listings.

Help
Ask how something works and get an answer from the DataFuel guides, at no credit cost.

Threads sync with the DataFuel web app, so a question you start on your phone is waiting for you at your desk.

SIGNING IN
DataFuel is a paid product for sellers and agencies. You need a DataFuel account to use this app. Accounts are created on the web at datafuel.tech, or set up by the DataFuel team during onboarding.

Questions: [e-mail]

What’s new

DataFuel on Android. Track spend, sales, ACoS and ROAS across Amazon, Flipkart and Myntra, drill into campaigns, products, keywords and search terms, and watch availability and market share on Blinkit, Zepto and Instamart. Ask Atlas about your Amazon account in plain English and get charts, tables and a change you can review row by row and apply from your phone.