DTMC AR App

LCXR Lab Limited

About this game

An AR Touring App developed under the project titled "Reviewing digital technology-driven marketing communications and future research directions: A cross-disciplinary dialogue between academics and practitioners (數碼營銷傳播的回顧及未來研究方 向：學界與業界的跨學科對談)".
Using a camera to walk through the university site at Hong Kong Shue Yan University.
Digital contents will be shown while you get to the designated check-point.
This research project is under the Inter-Institutional Development Scheme (IIDS), which is fully supported by a grant from the Research Grants Council of the Hong Kong Special Administrative Region, China (RGC Ref. No.: UGC/IIDS15/H03/23).