BILLA България

BILLA AG

About this app

Shop at BILLA easier thanks to the new app. In addition to useful features such as the location of the store closest to you, navigation to a selected store and shopping lists, the app also contains the latest weekly brochure. Now you can register through the application in the loyalty program BILLA Card and get a digital card. We have also included a catalog of products with permanently low prices, as well as coupons for discounts with selected partners.

Ratings and reviews

You go to the cashier. Open the app to show your QR code - ta-da! Please sign up or log in. Sure, sure, I keep my passwords from each loyalty program in my head. OK, let's do the forgotten password thing. "Please, pick all the squares that contain motorcycles". Picked them all, just need to tap the button, and... oh, wait, there's no button. The cashier and the queue behind you hate you. Thank you for such a fantastic experience, devs!

The only app I have to log in every couple of weeks to use it. Many people, including me, don't remember their passwords for such apps and use the member card only before payment. So, at such moments it's just impossible to get due benefits and push me to the other stores.

I am trying to register for the 5th time - it still does not provide me with an activation code automatically (as the cashiers in your stores tell me) and redirects me to a paid call center. Judging by the rest of the reviews, the in-app experience is not stellar either. Lidl Plus does not have any issues, so take notes from the competition how to digitalize your business. The basic discounts at the cash points are good enough - I hope they don't get cancelled before you fix the app experience.

What’s new

Изцяло нов дизайн, оптимизиран да улесни и подобри работа с приложението.