This Is Better

Crafted Tools

About this app

This Is Better is a smart design and shopping app that helps users discover superior alternatives to luxury products through image analysis. Upload a photo of a product and receive a clear critique explaining why it falls short, followed by thoughtfully selected alternatives from independent, sustainable, and design driven brands.

Rather than promoting status or logo driven consumption, This Is Better focuses on craftsmanship, materials, longevity, and design intelligence. The app prioritizes independent designers, ethical production, and eco conscious innovation over mainstream flash.

Users can analyze individual items or upload multiple products at once for batch comparison. Each analysis includes a direct critique, context about design tradeoffs, and five to six specific alternative recommendations that emphasize quality and substance.

Logged in users can save analyses to a personal gallery, favorite individual brand recommendations, and explore independent designers by category. Trend forecasting tools highlight emerging sustainable luxury materials, rising categories, and forward looking design movements. Community insights surface anonymized data such as popular categories and frequently recommended brands.

This Is Better is designed to help users shop with clarity, learn what makes design genuinely better, and support brands that value substance over hype.

Built by Crafted Tools: craftedtools.app

What’s new

Initial release.