Fiyuu, which delivered its first order in Türkiye in 2016, defines itself as a "next-generation end-to-end delivery platform." Launched in Adana in 2016 with the goal of providing its customers with the best "end-to-end delivery" experience, Fiyuu now operates in 74 provinces across Turkey with over 5,000 couriers, picking up products from more than 1,700 locations and delivering to over 3 million customers per month. With an approach that prioritizes customer experience and efficiency, Fiyuu offers "rational delivery solutions" to its business partners. Focusing on a more efficient operational structure and service quality, it continues to invest in its technological infrastructure. With its courier tracking application, it aims to increase efficiency and service quality by providing real-time tracking of couriers. Furthermore, with its platform-independent structure that allows ordering from all channels, it is accelerating its future goals by working towards providing fast delivery for restaurants, markets, and e-commerce sites.