GBI Direct

Gold Bullion International

About this app

The GBI Direct app puts the same platform used by some of the world’s largest financial institutions to buy and sell precious metals at your fingertips, making managing your GBI account easy and convenient.

Download now to buy, sell, store, or take delivery of gold, silver, platinum or palladium, in minutes.

Trusted Platform: Billions Managed and Traded

GBI Direct is a world leader in precious metals investing. with $6+ billion in assets under administration and billions more in trading volume.

You get institutional-grade access to physical precious metals markets. Every order you place is bid out to our trusted network of global mints, refiners and wholesalers, providing you with highly competitive pricing when you buy and sell.



Secure Vault Storage & On-Demand Delivery

Choose U.S. or overseas vault locations including Salt Lake City, New York, London, Zurich, or Singapore. Your vaulted metals are guarded round-the-clock by the most- respected names in security: Brinks, Loomis, and Malca-Amit.

Want to store your metal at home? Simply log in to request delivery and we’ll send it to you.

An App Always Ready for Opportunity

Best of all, you get liquidity when you need it – just like trading a stock. You can sell instantly, even in the tightest markets, while you’re on the golf course or waiting at the airport.

Or you can take advantage of a soft market and add to your holdings when you feel the price is right. The GBI Direct app gives you flexible tools to invest in physical precious metals on your terms, all in a few taps.

Real Help via Phone or Email

We’re more than an app – we’re here to help. Our U.S.-based, non-commissioned support team provides honest, straightforward assistance when you’re opening an account, funding, investing, and more.


Automatic Investing with MetalStream

Choose MetalStream to accumulate precious metals with automated monthly investments into real, physical bullion. You set the rules. Start, adjust, or stop anytime you want. There are no extra fees or charges. And you can invest in any amount, starting at $25/month.


Retirement Investing with IRAs

Precious metals IRAs provide the same benefits as physical precious metals investing, with amazing tax benefits including income deductions and tax-deferred or tax-free distributions. With the GBI Direct app, you can start a new account or easily rollover from a 401k, or transfer from an existing IRA.

Ratings and reviews

These people are terrible! Don't review documents or emails timely. I signed up at the beginning of April. It's now May, and still nothing has been done. So I closed the account!

Very poor. The app icon for create an account doesn't work. I don't understand what the issue is

Having Corporate Accounts with Hard Assets Alliance allows the companies that I've got equity in to quickly add to our asset columns via their app.

What’s new

Hard Assets Alliance is now GBI Direct