Ihlas Pazarlama

INNOVIA YAZILIM

About this app

The beginning of the commercial activities of the İhlas Group coincided with the beginning of the 1980s. books and encyclopedia sets Newspaper Turkey under the name of cultural services, is the first commercial activities offered to other subscribers both to newspaper readers. Both broadcast and recorded as sales carried out these services, in 1985 Turkey Marketing (turnips) was followed by the build.

Turkey in the same year, he met with the company's first product, imported electronic acupuncture. This device, which is a complementary health product, became an ecole as a result of the use of hundreds of thousands of people at that time. The acupuncture device was followed by the stimulator and small electrical appliances with similar function but with improved benefit.

In 1986, Turkey is not familiar, the houses in the network of water purification water purifiers production started in Istanbul. This product, introduced to the market under the name of Altın Su Arıtma, was the beginning of the Aura Cebilon Reverse Osmosis water treatment systems, which are produced under modern and hygienic conditions in the İhlas Home Appliances factory and used safely by millions of people in their homes.

In 1988, Dr. Enver Oren's instructions, with a rapid restructuring of commercial activities spread across Turkey, took its current form with the marketing system of electric and electronic home appliances.

Sales of dematerialized products constitute the basis of İhlas Pazarlama's commercial activities. İhlas Cleaning Robot, which started its R&D studies in 1994 with the Altın Water Treatment device, which was started to be produced in 1986, and met with its user in 1997, has become the leading product.

The most commonly used method for cleaning a house today is cleaning with vacuum cleaners. The inadequacy of the benefits of these devices with dust bag systems has become more apparent with the development of water filtration system cleaning devices.

In 1994 initiated its R & D efforts Aura cleanmax Cleaning Robot, through series production in 1997, water filtration cleaning system, ensures that both economic and of Turkey with the social benefits of consumers from all walks of healthy, helps to have habitable space. In this direction, the Aura Cleanmax brand has succeeded in being among the best, leaving behind many competitors in both domestic and foreign markets. In 2013, it won the International REDDOT "Best Design" award with its SPlus model, crowning its success and position in the market.


High market share with the Aura brand
Aura branded products manufactured by Ihlas Ev Aletleri and sold through door-to-door sales method, carry an important weight in terms of turnover and added value in the portfolio of İhlas Pazarlama. In addition to this, the product supply is diversified in the stores that are served through the same dealer network, appealing to different expectations in Ora brand and small home appliances and electronic products besides Aura; World brands such as Braun, Philips, Tefal, LG are also offered for sale.