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About this app

McDonald’s has partnered with LitterLotto, the free app that rewards responsible binning of any litter with prizes from £5 to £10,000.

For too long, McDonald’s has seen the packaging of discarded dips, forgotten fries and bygone burgers littering our roadsides.

Customers simply take a picture through the app as they bin litter for a chance to win amazing discounts on their favourite McDonald’s menu items and Instant Win prizes, as well as an entry into the monthly jackpot. It’s McDonald’s way of encouraging their customers to experience the joy of binning.

It’s totally free to download, simple to use and lets you Bin It To Win It.

Look around and you’ll see litter everywhere… it ruins our communities, harms wildlife, pollutes our rivers and oceans and prevents waste getting into the recycling stream.

LitterLotto encourages us to work together to solve the issue, both locally and globally - and it’s rewarding too!
Simply open the app and take a pic using the built-in camera function, each time you bin litter, just as you’re about to release it! And every time you bin litter, it’s another entry into the LitterLotto and another opportunity to win spot prizes!
LitterLotto’s a free Prize Draw with no cost to enter. Prizes are funded by brands who share our passion to see litter eliminated.
You can even boost your chances of winning by inviting your friends to start binning litter too.
By working together we can make a real difference, not just on your local area, but globally too.

Your personal data is never sold on and any information we share with local authorities, governments, municipalities and brands, is totally anonymised and used for research purposes only (eg: Where to site more bins!)

Through the app, you can track how much of an impact you’ve, how many entries you’ve submitted and how many prizes you’ve won!


How does it work?
Bin it to Win it.
It really is that simple. Put any litter in the bin, take a picture through the app’s camera function as you do it, and you’ve got an entry. The more times you do it, the more entries you have, there’s no limit! We have spot prizes and jackpots sponsored by brands who want to support clearing litter and encourage a positive behaviour change.

Can I take stuff home to bin?
Absolutely. Taking it home gives your litter even more chance of being recycled - and means public litter bins needn’t be emptied so often. Make sure you put the litter in the correct bin – and don’t forget to take a pic through the LitterLotto app because you’re still entitled to entries, no matter whether it’s at home, work, or anywhere – as long as it’s considered litter (see in-app for details of what’s included!)

Can it be any bin?
Any litter bin eg home, work, school, park, High street... Is fine – please ensure, if there are different slots for different types of litter, you use the right one – and don’t forget to take a picture through the LitterLotto app.

Does it have to be branded litter?
Not at all. We’re about preventing all litter, any brand or type. If it’s litter, put it in the bin.

Can I bin other people’s litter?
Sure. It can be your litter or any litter you collect. (Please take care when picking up others litter to ensure it’s free of germs or hazards. Where possible, use gloves).

What’s the chance of winning the jackpot?
It depends on the amount of litter that’s binned per day (for Spot Prizes) and per month (for the Jackpot) – but there’s one way of increasing your chances – bin more and invite friends too! The selection is totally random, conducted by a 3rd party.

How many spot prizes are there?
Thousands a month. The more you bin, the higher your chances of winning one.

How do I know if I’ve won?
We’ll notify you through the App and if you’re a monthly jackpot winner you’ll get a call/text as well! Sometimes, for security, we need up to 48 hours to verify the win before paying out.
Updated on
16 Apr 2024

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region and age The developer provided this information and may update it over time.
No data shared with third parties
Learn more about how developers declare sharing
This app may collect these data types
Location, Personal info and 2 others
Data is encrypted in transit
You can request that data be deleted