Aura — The Magnitude Teams' Field Application
Aura is the professional mobile application developed by Magnitude to support its field staff in monitoring, reporting, and analyzing actions carried out at points of sale.
Designed for retail environments and field operations, Aura makes it easy to collect information in stores, document interventions, and centralize the data needed to manage sales and training activities.
AN APPLICATION DEDICATED TO FIELD PROFESSIONALS
Aura is for professionals working in stores:
• Sales Promoters
• Field Trainers
• Sales Representatives
• Area Managers
• Merchandisers
• Visual Merchandisers
• Sales Associates
The application facilitates the collection of field information and ensures structured tracking of actions carried out.
IN-STORE ACTIONS
From their smartphones, users can:
• Complete personalized field questionnaires
• Add photos to document completed actions
• Share observations and reports in real time
• Conduct competitive intelligence
• Perform product inventories
• Scan barcodes to quickly identify SKUs
• Plan their visits
• Track completed tasks at the point of sale
• Complete shift handovers
All data is centralized to provide a clear and actionable overview of field operations.
AN APPLICATION DESIGNED FOR MOBILITY
Aura was designed for quick and easy use in the field:
• Intuitive interface
• Integrated photo capture
• Fast product scanning
• Secure data synchronization
• Personalized access based on tasks
• Visit and task scheduling
• Shift handover management
PRIVATE PROFESSIONAL APPLICATION
Aura is an internal application intended exclusively for Magnitude employees and authorized stakeholders.
A company-provided account is required to access the features. This application requires login credentials provided by Magnitude and is not intended for the general public.
ABOUT MAGNITUDE
Magnitude supports brands and retailers in deploying sales, merchandising, and training initiatives at the point of sale. Aura is the digital tool dedicated to operational monitoring and leveraging the impact of field activities.
Aura simplifies field reporting and in-store action tracking.