Backdoor – Exclusive to Minato Ward.
A high-quality wine experience like infrastructure.
Backdoor is a premium wine delivery service specialized in Minato Ward.
"High-quality wine delivered in as little as 30 minutes"—this is not just convenience, but an initiative to build a new foundation for urban life.
We strive to balance the rationality and aesthetic sense desired by Minato Ward residents,
providing a wine experience that maximizes the value of time for businesspeople, creators, and executives.
■ Mission: Standardize "immediacy of wine" in Minato Ward
There's no need to waste time going out to buy wine.
By specializing in the limited, high-density area of Minato Ward,
Backdoor has achieved high-quality, fast, and stable supply.
A bottle delivered in as little as 30 minutes exists to enhance the value of your experience without taking up too much of your time.
■ Lineup: "Just the right amount of luxury wine," neither too much nor too little.
We believe that truly valuable wine
doesn't just depend on the brand name, but on the taste, occasion, and purpose.
At Backdoor, we carefully select, without unnecessary frills,
* a bottle that elevates the everyday,
* a bottle that determines the quality of business entertainment or dinner
* a bottle worthy of a special evening
* and a rare bottle
with precise criteria.
■ Experience Value: Smart integration into your daily routine
* Accurate delivery in as little as 30 minutes
* Convenient chilled delivery
* Flexibility to accommodate additional orders
* Wide range of delivery options for homes, hotels, offices, and lounges
* Smart operation complete with a single app
This is an experience that will transition you from "buying" wine to "calling" it.
■ Target Users: Anyone in Minato Ward who values the value of their time
* Business executives who frequently hold long dinners and meetings
* Professionals who don't compromise on quality
* City residents who want to use both their home and office efficiently
* People who can't afford to fail at important gatherings
* Lifestylers who prioritize the quality of the "experience" over material possessions
The simple value of "good wine delivered quickly" actually has the power to increase productivity in cities and change the density of life.
■ Backdoor's Future
Choosing wine, preparing it, going shopping...
Time previously spent on these tasks can now be used for more important things.
Backdoor aims to establish wine delivery not as a "luxury," but as a new standard in everyday life in Minato Ward.
Make your evenings more free, light, and beautiful.