MediaObserver

MediaObserver ME

About this app

MediaObserver is your all-in-one hub for comprehensive media monitoring and intelligence across the Middle East and North Africa. Stay ahead of the competition by tracking what’s being said about your brand, your competitors, and your industry—across online news portals, newspapers, magazines, TV, radio, and major social media networks.
Built on MediaObserver’s technology and expertise (supporting clients since 2011), the app brings powerful media discovery and analysis into a simple, user-friendly experience. Create and manage keyword searches, explore results through smart filtering, and access dashboards designed to help you spot trends and make faster decisions.
Key capabilities you can bring into the app experience:
Traditional media monitoring: Track coverage across newspapers, magazines, online news, TV, and radio with flexible reporting frequency.
Social media monitoring: View real-time updates, engagement metrics (likes, shares, retweets), and automated sentiment analysis, plus trending topics discovery.
Analytics & PR measurement: Generate clear, easy-to-read reports with detailed breakdowns (location, language, media type) to assess PR performance and compare visibility vs competitors.
News translation: Translate press releases and media content with accuracy and cultural nuance for global reach.
Export-ready reporting: Support exports to formats like Excel/CSV (and presentation-ready outputs where needed).

What’s new

Initial release of MediaObserver