OmniRoute is the complete and definitive corporate platform for managing field teams, sales force (B2B), trade marketing, shelf auditing, and Perfect Store execution. Developed for maximum productivity and resilience, the app operates with total efficiency both online and in areas without internet coverage.
Key Features and Modules:
Sales Force and Field Orders (B2B):
- Interactive digital catalog with high-quality photos, technical specifications, and stock inquiry.
- Agile sales order issuance with support for multiple price lists, tax rules, and payment terms.
- Customer purchase history and intelligent order suggestions to maximize sell-in.
Perfect Store Methodology:
- Structured audit of strategic execution pillars at the point of sale (POS).
- Validation of Mandatory Product Mix, Shelf Share, Correct Pricing, and Extra Points.
- Real-time store score calculation and immediate stockout detection for quick replenishment.
Corporate Photo Book and Visual Evidence:
- High-definition photo capture, intelligent compression, and date, time, and geolocation watermarking.
- Visual comparisons of Before & After product placement and island setup.
- Automatic organization of images by client, brand, category, and project, facilitating the instant generation of Photo Books and reports for brands and contractors.
Route, Schedule, and Navigation Management:
- Visualization and monitoring of daily, weekly, and periodic visit routes.
- Direct integration with navigation applications (Waze and Google Maps) for travel optimization.
- Clear operational status: pending, in progress, completed, and justified.
Georeferenced Check-in and Check-out (GPS):
- Mandatory validation of physical presence by proximity radius at the POS.
- Instant resumption of ongoing visits: close or exit the app without ever losing the work already started.
Time and Attendance Control and Electronic Field Time Tracking:
- Secure recording of start and end of shifts, breaks, and lunch.
- Biometric and photographic validation with precise recording of geographic coordinates.
Dynamic Surveys and Competitive Audits:
- Creation of flexible forms for collecting prices, product placements, and competitor visibility.
- Monitoring of promotional actions, seasonal promotions, and planogram compliance.
Merchandising Materials (POS) and Campaigns:
- Control of delivery, installation, and maintenance of promotional materials at the point of sale.
- Photographic record of the assembly of gondola ends, totems, and displays.
Handling Incidents and Justifications:
- Quick recording of no-visits, accidents, or operational impediments with attached photos.
- Transparent governance and audit flow for supervisors and coordinators.
Resilient Offline Mode:
- Place orders, complete surveys, and conduct entire visits even without internet access.
- Automatic background synchronization as soon as the connection is restored.
Ideal for industries, distributors, wholesalers, and trade marketing agencies that demand rigorous field execution, reduced stockouts, and complete analytical visibility at the point of sale.
Field team management, B2B sales, trade marketing, and the perfect store layout.