Pure Benchmarks answers the question every investor actually has: am I doing okay?
Index benchmarks compare you to the market. Pure Benchmarks compares you to people - verified, anonymised portfolios in your own risk class, at your own firm, over the same period. Link your accounts once and see exactly where you stand.
WHAT YOU GET
Portfolio rankings
See your position inside your risk class and inside your firm. Objective, verified, refreshed every trading day.
True peer benchmarks
Compare your returns against peer averages, firm averages and category leaders across 1 day, 1 week, 1 month, month-to-date, 1 year and since you joined.
Cost of panic
Replay historical market crashes using your real holdings. See what staying invested was worth versus selling at the bottom and buying back later.
Hetty, your portfolio assistant
Ask questions in plain English. Which holding hurt me most? How do I compare to people like me? Should I be worried? Answers are grounded in your actual holdings and real peer data.
Holdings and composition
Break your portfolio down by asset class, sector and risk score. See which positions drive your performance and which quietly drag it.
SUPPORTED ACCOUNTS
Retail brokerage accounts: individual and joint brokerage, Traditional IRA, Roth IRA, SEP IRA, SIMPLE IRA, Rollover IRA, 529 plans, trust and custodial accounts. Workplace retirement plans such as 401(k), 403(b), 457 and TSP are not supported.
HOW LINKING WORKS
Connections are read-only. Pure Benchmarks can see balances and holdings; it can never place a trade or move money. Your portfolio appears to other members only as an anonymous ID - never your name or your email. You can disconnect an account and delete your data at any time from Settings.
Free for life. No card required.
Pure Benchmarks is an information and comparison tool. It is not a broker, not an adviser, and nothing in the app is personalised investment advice.
See how your portfolio really ranks against real investors, not indexes.