SERLACA is the professional cosmetics growth platform to help you become what you've always dreamed of. Your business is in your hands!
What is SERLACA?
It's the opportunity to EARN:
Up to 50% on product sales
Clients for your salon
Discounts on your purchases with Befilas (exclusive LACA loyalty bonus)
Development tools
Your own team trained by LACA
Leadership and respect in your profession
Beauty
SERLACA is a comprehensive program designed to provide tools and benefits. It's our identity. It's the leading beauty community. It's creating beauty together.
What are the requirements to join SERLACA?
The requirements to join SERLACA are:
Be a beauty professional.
Be a student in any program at the LACA Institute of Training and Development (IFC).
Be a student in a cosmetics-related program at any training and development school.
Become a qualified beauty consultant sponsored by a LACA professional.
What are the benefits of being a LACA member?
Significant discounts on products.
Benefits.
Points program.
Product tutorials, new product launches, and treatments.
Exclusive content.
Be part of the LACA Business Community.
How do I access the SERLACA platform?
If you are already a LACA professional, you can visit or contact your usual point of sale and request your activation code (a unique 4-digit code). The sales team will assist you with the login process.
If you are a new client (a beauty professional or student not yet registered with LACA), after making your first purchase at participating points of sale (see list), you will receive your activation code and instructions on how to log in.