Spark for DOOH (powered by Doceree) brings intelligent, real-time content delivery to specialized screen networks turning your screens into highly relevant information displays. Add Spark as a software layer on your existing screens (no hardware changes) to deliver the right content at the exact right moment.
Powered by our patented Triggers™ engine, Spark detects anonymized, venue-level check-in signals, matches the environmental context to active campaigns, and serves the optimized media on screen in real time.
What Spark enables:
Contextual Delivery: Display content based on specific environmental parameters and specialized venue categories.
Audience Optimization: Serve dynamic media based on real-time foot traffic, venue context, and aggregated demographic profiles.
Real-time triggers + content decisioning: Serve the right visual the moment an anonymized signal is generated at the venue.
Performance reporting: Demonstrate engagement, network yield, and delivery outcomes.
Simple API integration: Connect Spark to your network infrastructure with minimal effort.
Enterprise-Grade Privacy: Built with strict data handling protocols for highly regulated environments (no personal data stored or processed on the device).