MercaDinámica Chequeos is the professional field management application for market research surveyors and auditors from MERCA DINÁMICA S.A.
MAIN FEATURES
✓ Complete management of surveys in retail establishments
✓ Detailed capture of product information (prices, offers, EAN codes)
✓ Photographs as evidence of visits and audited products
✓ Incident logging at points of sale
✓ Automatic synchronization with corporate servers
✓ Full offline functionality (offline mode)
✓ Compatible with Bluetooth barcode scanners
✓ Daily mileage tracking
TECHNICAL SPECIFICATIONS
• Offline-first architecture: works without internet access and automatically synchronizes when a connection is available
• Robust local SQLite database
• Intelligent background synchronization service
• Secure HTTPS/TLS communication with corporate servers
• Authentication system with ID and personal password
JOB MANAGEMENT
The application allows you to view assigned jobs, confirm surveys, perform complete audits, and automatically send results. It includes a list of establishments, visit history, and real-time progress status.
PRODUCT DATA CAPTURE
Records comprehensive information: EAN codes (manual or Bluetooth), regular and promotional prices, active offers (2 for 1, 3 for 2, discounts), shelf location, facing, shelf height, and categorization by product family.
PHOTOGRAPHIC DOCUMENTATION
Integrates with the device's camera to capture images of products, entire shelves, point-of-sale promotions, and POP materials. Photos are stored locally and automatically synchronized.
SMART SYNCHRONIZATION
The synchronization system works in the background without user intervention:
- Automatic download of newly assigned tasks
- Sending of completed surveys and photos
- Efficient battery management
- Automatic retry in case of connection failure
SECURITY AND PRIVACY
• Full compliance with GDPR and LOPDGDD
• Encryption in transit (HTTPS/TLS)
• Restricted access to authorized users only
• No data sharing with third parties
• Secure storage on EU servers
• Full control of personal data
ADDITIONAL UTILITIES
Tool panel with advanced functions: clear local memory, export database for technical support, automatic version updates, help file management, and synchronization control.
REQUIREMENTS
• Android 6.0 or higher
• Internet connection for synchronization (WiFi or mobile data)
• Camera for photographing evidence
• Optional Bluetooth for barcode scanners
FOR PROFESSIONAL USE ONLY
This application is designed exclusively for authorized employees and collaborators of MERCA DINÁMICA S.A. who conduct market research and audits in commercial establishments. It is not an app for end consumers.
ABOUT MERCA DINÁMICA S.A.
A company specializing in market research, field studies, and retail intelligence with years of experience in the sector. This application is the official tool for managing fieldwork professionally, efficiently, and securely.
TECHNICAL SUPPORT
Email: jcarloscoll@mercadinamica.es
Phone: +34 616 029 416
Support: +34 669 415 226
Website: www.mercadinamica.net
Transform the way you work in market research with Merca Dinámica.