Influence

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Everyone
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Content rating
Everyone
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About this app

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success
Updated on
May 4, 2025

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No data collected
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Data is encrypted in transit
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What’s new

āž¢ Day and Night Mode Added
āž¢ Last Read Option
āž¢ Book Mark Option Added
āž¢ Custom Reading Background
āž¢ Custom Text Size and Color
āž¢ Different App Themes options
āž¢ Book Summary Added
āž¢ Book best quotations Added
āž¢ Share with your friends