Consumers should support eco-friendly, organic farming of small farmers, but the real small farmers have limited resources, it is difficult to be favored by consumers in the marketplace, or even fraud "small farmers organic products" labeled produces in market, resulting in consumer health and economic losses. How to find and support real small farmers, buy their products, coming on every consumer's wish list.
"MiHuMiSang" by the Green Consumers’ Foundation and Affinity Inc., joint effort for public interest building genuine small farmers self-disclosure platform, all registered small farmers are able to "snapshoot, check-in, upload" simply three-step to reveal their sites, production methods and products with real-time information, as well as daily work, almost no additional cost, can create genuine small farmers and their products big data on the cloud.
Consumers can find the products they like to buy, find small farmers who work hard, purchase directly from small farmers, communicate directly with small farmers through phone or internet social media. Buy small farmers’ products, support their practices, and give them scores, criticism, and encouragement.
"MiHuMiSang" is a free application platform to promote food safety, agricultural safety, to secure food chain. Our main goal is to introduce small farmers and consumers directly communication, trade, so that consumers and small farmers will become acquaintance, then to be friends, consumer families will have virtual farms, they can visit each other across city and rural areas.
In addition to online information disclosure and exchange, "MiHuMiSang" also initiate offline activities to enhance the interaction between producers and consumers, to create quality foods for quality time. We hold regular and spontaneous events. These activities will be posted in the "Small Farmers Information" of MiHuMiSang as well as website mihumisang.org.
"MiHuMiSang" staff will also work with consumers to verify, validate real situation for registered small farmers to learn more about or help them.
"MiHuMiSang" for product requirements: the first of all is authenticity, whether it is organic, eco-friendly or the use of other conventional agricultural methods of small farmers, must be a genuine presentation of the production process and products, if there is false, will be suspended, if there is a case of violation of the law, will also cooperate with the judiciary to provide record information.
"MiHuMiSang" suggested that consumers, should enjoy taste and flavor from different seasons of agricultural products, should not pursue products consistence with size, color, or sweetness, because natural agricultural products should have diverse and variable characteristics, and even appearance of insects in the products, as long as it is not malicious production and marketing links, don’t be panic.
Production alas and consumers should uphold the belief of good faith, together to protect the environment, protect farmland, maintain food safety, this is our common responsibility.
Product liability guarantee, this is voluntary, autonomous production and marketing relationship, producers, consumers should communicate and understand each other, if there is a dispute, "effort to breathe" basic products in line with the legal health conditions of the norms, producers must ensure that product information is true, no exaggerated false publicity, on time delivery, if not to meet consumer requirements, should be put forward in advance; Mutual tolerance, learning and growth, is the driving force of our progress.
1. MiHuMiSang is a greeting from the Taiwan aboriginal Bunun people, with a message of welcome, blessing, godspeed and peace in mind.
2. The Green Consumer Foundation promotes consumers' responsibility to protect the environment and ourselves.