UP - Scroll Happy®

UP Incorporated

Contains ads

About this app

UP is a new kind of social video platform designed with your mental health in mind. Our Scroll Happy® algorithm ranks videos based on how they make you feel, filtering out harmful or toxic content. No doomscrolling, no clickbait, just good vibes.

Key Features:

Feel-Good Algorithm
Great content that boosts your mood ranks higher. It's as simple as that.

Only the Best
We carefully screen every creator and brand to ensure your feed is filled exclusively with Scroll Happy® content that's worth your time.

Choose Your Mood Switch between feeds like Chill, Happy, and Inspired to match your current emotions and interests.

Make your social media experience stress-free. Download UP now and step into the Scroll Happy® era!

Ratings and reviews

The world needed this app! This app keeps out predators and AI, posts wholesome content, and it's supposed to get rid of doom scrolling (it works!). Love love love. Get yourself and your kids on this app.

This app is amazing! I have laughed and been inspired without a moment of stress. Thank you UP team for your hard efforts in providing an alternative experience I can feel good about recommending! - Grandma of 14

Finally, a platform I feel like I can trust! No negativity, no drama, just good and wholesome content from wholesome creators I follow on other platforms. I hope this platform blows up!