The Seamm x Anciela capsule collection of phygital garments is now available! Join us in celebrating sustainable Latin Couture with Anciela, which celebrates folklore, art, and experimental tailoring. Now, when you order a physical item, you'll also receive a digital twin, complete with the full digital experience of the Anciela capsule collection from London Fashion Week, directly in the Seamm app.

Features included are AR Try-On, post-purchase customization options, the ability to transfer to Minecraft and Roblox, as well as gifting and brand perks.

Welcome to Seamm! Our phygital marketplace is merging the physical and digital worlds seamlessly.

Dual-World Fashion Items:
Every fashion item you discover on Seamm exists in both dimensions - a tangible, physical piece and a virtual, digital twin. Elevate your style with outfits that live in your wardrobe and your digital persona!

AR Try-On:
Experience the ease of Augmented Reality (AR)! Try on outfits virtually before purchasing, ensuring your choices are perfect for both your real and digital lives.

Customizable Digital Twins:
Unleash your creativity! Customize your digital twins to express your unique style. Transform your virtual wardrobe with a personal touch.

Virtual Events & Gaming Fashion:
Step into virtual events in Decentraland, or flaunt exclusive digital outfits in your favorite games like Minecraft and Roblox. Your physical attire now has a matching digital version, blending your real and virtual identities.

Authenticity in Every Pixel:
We're committed to authenticity. Each digital twin is meticulously crafted, mirroring its physical counterpart in every detail. Experience digital fashion that's as real as it gets!

Emerging Brands & Latest Trends:
Discover phygital collections from the latest Fashion Week runways. Find apparel, accessories, and bags that set the trend in both worlds.

Sustainable Fashion:
Join us in embracing sustainability. Our digital twins concept encourages a new, eco-friendly way to enjoy fashion, reducing waste and promoting responsible style.

Exclusive Brand Perks & Gifting:
Enjoy perks for digital twin holders on your next purchases, along with exciting gifting features.

Join the Phygital Fashion!
Whether expanding your wardrobe into the digital realm or exploring fashion's future, Seamm is your destination. Dive into a world where fashion exists in physical and virtual forms. Welcome to Seamm – the future of fashion, available now!

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