Cream is a social network built in India, for India. Read what is happening around you, share what matters to you, and follow the people and publications you trust, without the noise.

Built in Bengaluru by Knobly, Cream brings news and conversation together in one calm, fast app.

WHAT YOU CAN DO ON CREAM

• Stream: a feed of posts, photos and news cards from people and channels you follow. Tap any story for a deeper look.
• Near you: news and posts from your own neighbourhood. Set your pincode once and see what is happening around you, as a feed or on a map.
• Front Page: today's most important stories, laid out like a newspaper and updated through the day.
• Write long-form: publish articles and essays that stay. Your best pieces live in your Collection, not lost in a feed.
• Your language: read and post in English, Kannada and Hindi.
• Channels: follow publications, topics and creators. Make your own channel and invite others to it.
• Maya, your AI guide: ask Maya to explain a story, get the background or find related reporting.
• Save for later: keep articles and posts in your Collection and read them when you have time.
• Newsletters: creators can turn their posts into a newsletter and reach readers by email.

WHY CREAM

• Made in India. Built and run by an Indian team, with India-first features like pincode-based local news and Indian language feeds.
• You choose your feed. Follow the people and channels you want; no outrage-bait.
• Short and long together. Quick posts when you have a moment, real articles when you want depth.
• Light and fast. The app is small and works well on most Android phones.

Cream also works in your browser at knoblycream.com, and your account works in both places.

We would love to hear from you. Tell us what to build next from inside the app, or write to prashanth@knobly.com.