Contents: Keynote PapersBiomechanicsConstitutive ModellingFracture, Fatigue and DamageGeo-Mechanics and MiningImpact and DynamicsMeasurement and Case StudiesMachining and SurfacingMetal FormingParticle MaterialsSmart Structures, Structure Repair and MonitoringStress, Deformation and CompositesStructural Mechanics and OptimisationTribology, Manufacturing and MachineryVibration and Time-Dependent Deformation
Readership: Graduate students, academics, researchers and practitioners in engineering mechanics, aerospace engineering and materials engineering.
Marketing Engineering is the systematic approach to harness data and knowledge to drive effective marketing decision making and implementation through a technology-enabled and model-supported decision process. (For more information on Excel-based models that support these concepts, visit DecisionPro.biz.)
We have designed this book primarily for the business school student or marketing manager, who, with minimal background and technical training, must understand and employ the basic tools and models associated with Marketing Engineering.
We offer an accessible overview of the most widely used marketing engineering concepts and tools and show how they drive the collection of the right data and information to perform the right analyses to make better marketing plans, better product designs, and better marketing decisions.
What's New In the 2nd Edition
While much has changed in the nearly five years since the first edition of Principles of Marketing Engineering was published, much has remained the same. Hence, we have not changed the basic structure or contents of the book. We have, howeverUpdated the examples and references. Added new content on customer lifetime value and customer valuation methods. Added several new pricing models. Added new material on "reverse perceptual mapping" to describe some exciting enhancements to our Marketing Engineering for Excel software. Provided some new perspectives on the future of Marketing Engineering. Provided better alignment between the content of the text and both the software and cases available with Marketing Engineering for Excel 2.0.
A 3D printer transforms digital information into a physical object by carrying out instructions from an electronic design file, or 'blueprint.' Guided by a design file, a 3D printer lays down layer after layer of a raw material to 'print' out an object. That's not the whole story, however. The magic happens when you plug a 3D printer into today’s mind-boggling digital technologies. Add to that the Internet, tiny, low cost electronic circuitry, radical advances in materials science and biotech and voila! The result is an explosion of technological and social innovation.
Fabricated takes the reader onto a rich and fulfilling journey that explores how 3D printing is poised to impact nearly every part of our lives.
Aimed at people who enjoy books on business strategy, popular science and novel technology, Fabricated will provide readers with practical and imaginative insights to the question 'how will this technology change my life?' Based on hundreds of hours of research and dozens of interviews with experts from a broad range of industries, Fabricated offers readers an informative, engaging and fast-paced introduction to 3D printing now and in the future.
The movements of each of the 507 mechanisms are depicted in drawings on the left-hand page, and the facing page presents a brief description of the item's use and operation. Ranging from simple to intricately complex, the mechanisms offer a fascinating view of the variety of small components that constitute complex machinery. A detailed index provides easy reference to specific mechanisms.
Inventors, tinkerers, and anyone with an interest in the history of invention and technology will find this volume a treasury of information and inspiration.
It’s handy when you need a replacement for something lost, broken, or no longer made—like a knob on your stove. You can make things instead of buying them, or solve problems with inventions of your own. The possibilities are endless, and MakerBot is the fun, affordable, and inspiring way to go. Get started with your own little factory today!Set up your MakerBot Replicator 2 and understand how it works Learn the basics and print 10 useful objects right away Make objects with sturdy yet biodegradable PLA Get examples of real-world problem solving, from ceiling hooks to hermit crab shells Choose from thousands of free designs on Thingiverse.com—and share your own Repurpose disposable products by making them part of your design Design your own 3D objects, using SketchUp, Autodesk 123D, OpenSCAD, and other tools Use 3D scanning technology to replicate real objects around you
The book describes the architecture of the Cortex-M0 processor and the programmers model, as well as Cortex-M0 programming and instruction set and how these instructions are used to carry out various operations. Furthermore, it considers how the memory architecture of the Cortex-M0 processor affects software development; Nested Vectored Interrupt Controller (NVIC) and the features it supports, including flexible interrupt management, nested interrupt support, vectored exception entry, and interrupt masking; and Cortex-M0 features that target the embedded operating system. It also explains how to develop simple applications on the Cortex-M0, how to program the Cortex-M0 microcontrollers in assembly and mixed-assembly languages, and how the low-power features of the Cortex-M0 processor are used in programming. Finally, it describes a number of ARM Cortex-M0 products, such as microcontrollers, development boards, starter kits, and development suites.
This book will be useful to both new and advanced users of ARM Cortex devices, from students and hobbyists to researchers, professional embedded- software developers, electronic enthusiasts, and even semiconductor product designers.The first and definitive book on the new ARM Cortex-M0 architecture targeting the large 8-bit and 16-bit microcontroller marketExplains the Cortex-M0 architecture and how to program it using practical examplesWritten by an engineer at ARM who was heavily involved in its development
This user-friendly guide explains high-performance fasteners, plumbing, and all the other hardware used by racers, rodders, restorers and all other auto enthusiasts. Subjects include hose sizes, fittings, materials, routing and installation tips, heat shielding, brake, fuel, coolant, and oil lines, as well as fastener technology such as thread sizing, clamping loads, bolt stretch, and fastener styles.
*Hand-picked content selected by analog design legend Robert Pease
*Proven best design practices for op amps, feedback loops, and all types of filters
*Case histories and design examples get you off and running on your current project
The coverage of this book is based on the syllabus requirements of the BTEC First in Vehicle Technology, BTEC National in Vehicle Repair and Technology, and the IMI Certificate and Diploma in Vehicle Maintenance and Repair, but will help all automotive students and apprentices at levels 2 and 3 and up to and including HNC/HND, foundation and first degree with their studies and in achieving the Key Skill 'Application of Number' at levels 2 and 3. The book is designed to cater for both light and heavy vehicle courses.
Full worked solutions of most exercises are available as a free download for lecturers only from http://textbooks.elsevier.com.
Allan Bonnick is a motor vehicle education and training consultant and was formerly Head of Motor Vehicle Engineering, Eastbourne College. He is the author of several established automotive engineering textbooks.
Every NASCAR fan—at one time or another—asks the same question: Why isn’t my favorite driver winning? This is your chance to discover how much more there is to NASCAR than “Go fast, turn left and don’t crash.” If you’ve ever wondered why racecars don’t have mufflers, how “bump drafting” works, or what in the world “Let’s go up a pound on the right rear and add half a round of wedge” means, The Physics of NASCAR is for you.
In this fast-paced investigation into the adrenaline-pumping world of NASCAR, a physicist with a passion uncovers what happens when the rubber hits the road and 800-horsepower vehicles compete at 190 miles per hour only inches from one another.
Diandra Leslie-Pelecky reveals how and why drivers trust the engineering and science their teams literally build around them not only to get them across the finish line in first place, but also to keep them alive. Leslie-Pelecky is a physicist in love with the sport’s beauty and power and is uniquely qualified to explain exactly how physics translates into winning races.
Based on the author’s extensive access to race shops, pit crews, crew chiefs and mechanics, this book traces the life cycle of a race car from behind the scenes at top race shops to the track. The Physics of NASCAR takes readers right into the ultra competitive world of NASCAR, from the champion driver’s hot seat behind the detachable steering wheel to the New Zealander nicknamed Kiwi in charge of shocks for the No. 19 car.
Diandra Leslie-Pelecky tells her story in terms anyone who drives a car—and maybe occasionally looks under the hood--can understand. How do drivers walk away from serious crashes? How can two cars travel faster together than either car can on its own? How do you dress for a 1800°F gasoline fire? In simple yet detailed, high-octane prose, this is the ultimate thrill ride for armchair speed demons, auto science buffs, and NASCAR fans at every level of interest.
Readers, start your engines.
Timeless and collectible, the lectures are essential reading, not just for students of physics but for anyone seeking an introduction to the field from the inimitable Feynman.
Field Application engineers need to master a wide area of topics to excel. The Test and Measurement Know It All covers every angle including Machine Vision and Inspection, Communications Testing, Compliance Testing, along with Automotive, Aerospace, and Defense testing.A 360-degree view from our best-selling authorsTopics include the Technology of Test and Measurement, Measurement System Types, and Instrumentation for Test and MeasurementThe ultimate hard-working desk reference; all the essential information, techniques and tricks of the trade in one volume
In 1997, Steve Jobs discovered a scruffy British designer toiling away at Apple’s headquarters, surrounded by hundreds of sketches and prototypes. Jony Ive’s collaboration with Jobs would produce some of the world’s most iconic technology products, including the iMac, iPod, iPad, and iPhone. Ive’s work helped reverse Apple’s long decline, overturned entire industries, and created a huge global fan base. Yet little is known about the shy, soft-spoken whiz whom Jobs referred to as his “spiritual partner.”
Leander Kahney offers a detailed portrait of the English art school student with dyslexia who became the most acclaimed tech designer of his generation. Drawing on interviews with Ive’s former colleagues and Apple insiders, Kahney “takes us inside the creation of these memorable objects.” (The Wall Street Journal)
Although integrated circuits have widespread application, the role of discrete transistors both as important building blocks which students must understand, and as practical solutions to design problems, remains undiminished.
The ninth edition has been thoroughly updated to cover the latest technology and applications, including computer circuit simulation, and many diagrams have been revised to bring them in line with current usage. Updated topics include thyristors, Darlington transistors, amplifiers, ring modulators, power supplies, optoelectronics and logic circuits.The transistor circuits bibleUpdated with new developments in technology and applicationsAccessible step-by-step introduction ideal for noviceS
*Marty Brown, author and power supply design consultant, has personally selected all content for its relevance and usefulness
*Covers best design practices for switching power supplies and power converters
*Emphasis is on pragmatic solutions to commonly encountered design problems and tasks
If you ever regretted not taking physics in college--or simply want to know how to think like a physicist--this is the book for you. In this bestselling introduction, physicist Leonard Susskind and hacker-scientist George Hrabovsky offer a first course in physics and associated math for the ardent amateur. Challenging, lucid, and concise, The Theoretical Minimum provides a tool kit for amateur scientists to learn physics at their own pace.
The book describes a parametric sweep, which involves sweeping a parameter through a range of values, along with the use of Stimulus Editor to define transient analog and digital sources. It also examines the failure of simulations due to circuit errors and missing or incorrect parameters, and discusses the use of Monte Carlo analysis to estimate the response of a circuit when device model parameters are randomly varied between specified tolerance limits according to a specified statistical distribution. Other chapters focus on the use of worst-case analysis to identify the most critical components that will affect circuit performance, how to add and create PSpice models, and how the frequency-related signal and dispersion losses of transmission lines affect the signal integrity of high-speed signals via the transmission lines.
Practitioners, researchers, and those interested in using the Cadence/OrCAD professional simulation software to design and analyze electronic circuits will find the information, methods, compounds, and experiments described in this book extremely useful.Provides both a comprehensive user guide, and a detailed overview of simulationEach chapter has worked and ready to try sample designs and provides a wide range of to-do exercisesCore skills are developed using a running case study circuitCovers Capture and PSpice together for the first time
With this book you will learn:
The key differences between the Cortex M0/M0+/M3 and M4 How to write C programs to run on Cortex-M based processors How to make best use of the Coresight debug system How to do RTOS development The Cortex-M operating modes and memory protectionAdvanced software techniques that can be used on Cortex-M microcontrollers How to optimise DSP code for the cortex M4 and how to build real time DSP systemsAn Introduction to the Cortex microcontroller software interface standard (CMSIS), a common framework for all Cortex M- based microcontrollers Coverage of the CMSIS DSP library for Cortex M3 and M4 An evaluation tool chain IDE and debugger which allows the accompanying example projects to be run in simulation on the PC or on low cost hardware
There are very few other books available even though EMI is constantly discussed and cursed. Most of the books on the market are about how to prevent EMI in circuit design or approaches to understanding the theory behind EMI. Though this information is important, especially to an engineering audience, these books hold no value at all to the technicians and hands-on practitioners in the fields of communications and servicing.These savvy professionals know that the book they are looking for and need is just not on the market. To get the information they need, this group is forced to read every magazine article they can find on the subject and rely on the advice of other professionals whether through technician groups or newsgroups. This book fills a void in the telecommunications and electronics industries by providing practical troubleshooting information.Addresses the technician's needs and interestsWritten by an eminent authority in the fieldCovers correction and prevention of problems with EMI
RF (radio frequency) and wireless technologies drive communication today. This technology and its applications enable wireless phones, portable device roaming, and short-range industrial and commercial application communication such as the supply chain management wonder, RFID. Up-to-date information regarding software defined RF, using frequencies smarter, and using more of the spectrum, with ultrawideband technology is detailed.A 360-degree view from best-selling authors including Roberto Aiello, Bruce Fette, and Praphul ChandraHot topics covered including ultrawideband and cognitive radio technologiesThe ultimate hard-working desk reference: all the essential information, techniques, and tricks of the trade in one volume
Drs. Forbes and Ahmed focus mainly on lean construction methodologies, such as The Last Planner(R) System, The Lean Project Delivery System (TM), and Integrated Project Delivery(TM). The tools and strategies offered draw on the success of the world-renowned Toyota Production System (TPS) adapted to the construction environment by construction professionals and researchers involved in developing and advocating lean construction methods. The book also discusses why true lean construction can best occur when all the construction stakeholders, owners, designers, constructors, and material suppliers are committed to the concept of optimizing the flow of activities holistically while de-emphasizing their self-interest.
The authors also reintroduce process improvement approaches such as TQM and Six Sigma as a foundation for the adoption of lean methodologies, and demonstrate how these methods can improve projects in a so-called traditional environment. The book integrates these methods with emerging interest in "green construction" and the use of information technology and Building Information Modeling (BIM), while recognizing the human element in relation to motivation, safety, and environmental stresses. Written specifically for professionals in an industry that desperately needs to play catch up, the book delineates cutting-edge approaches with the benefit of successful cases and explains how their deployment can improve construction performance and competitiveness.
A handbook on theory and application of turbocharging for street and high-performance use, this book covers high performance cars and trucks. This comprehensive guide features sections on theory, indepth coverage of turbocharging components, fabricating systems, engine building and testing, aftermarket options and project vehicles.
Other books tell readers what to do, but sometimes fail to explain why – Brindley gives readers hands-on confidence in addition to real scientific knowledge, and insight into the principles as well as the practice. All written explanations and steps are supplemented with numerous photos, charts, tables and graphs. Concepts and practical aspects are explained thoroughly with mathematical formulae and technical schematic drawings.
Each chapter introduces a concept or tool, explains the basic theory, and provides clear instructions for a simple experiment to apply the concept or tool, with quiz sections and answers, at the end of each chapter. New chapters on multimeters and soldering will be added, covering the fundamentals and experiments, with a basic parts list and an expanded and updated buyer’s guide.Guides the reader through the basics of electronics, from fundamentals of theory to practical work and experimentsStructured for learning and self-study: each chapter introduces a concept or tool, explains the basic theory, and provides clear instructions for a simple experiment to apply the concept or tool, with quiz sections and answers, at the end of each chapterNew chapters on multimeters and soldering, covering the fundamentals and experiments, with a basic parts list. Expanded and updated buyer’s guide to accompany parts lists
This Level 1 Student Worksheets book contains tasks that help you develop practical skills and prepare you for assessment. The tasks also reinforce the automotive theory that you will learn online and in the classroom. Each worksheet covers individual topics in a step-by-step manner, detailing how to carry out all of the most important tasks contained within the syllabus. Alongside each of these worksheets is a job card that can be filled in and used as evidence towards your qualification.Endorsed by the Institute of the Motor Industry for all of their Level 1 automotive courses. Step-by-step guides to the practical tasks required at all Level 1 qualifications. Job sheets for students to complete and feedback sheets for assessors to complete.
This is the latest book in a new series published by Butterworth-Heinemann in association with PLANT ENGINEERING magazine. PLANT ENGINEERING fills a unique information need for the men and women who operate and maintain industrial plants. It bridges the information gap between engineering education and practical application. As technology advances at increasingly faster rates, this information service is becoming more and more important. Since its first issue in 1947, PLANT ENGINEERING has stood as the leading problem-solving information source for America's industrial plant engineers, and this book series will effectively contribute to that resource and reputation.
Provides information essential to industrial troubleshooting investigations
Describes the methods of root cause failure analysis, a hot topic in maintenance engineering
Includes detailed equipment-design guidelines
With its revised illustrations and several updates in the text and list of references, this new edition already includes a number of improvements over the first edition.
New to this edition:
• Examples of near-metal antenna techniques
• Discussion of the wakeup challenge for battery-assisted tags, with a BAT architecture example
• Latest development of protocols: EPC Gen 1.2.0
• Update 18000-6 discussion with battery-assisted tags, sensor tags, Manchester tags and wakeup provisionsNamed a 2012 Notable Computer Book for Computer Systems Organization by Computing ReviewsThe only book to give an understanding of radio communications, the underlying technology for radio frequency identification (RFID)Praised for its readability and clarity, it balances breadth and depth of coverage New edition includes latest developments in chip technology, antennas and protocols
This book is informed by the authors' years of experience, wisdom and expertise, giving engineers all the methods, techniques and tricks that they need to optimize their analog electronic designs.
With this book you will learn:Single op amp designs that get the most out of every amplifier Which specifications are of most importance to your design, enabling you to narrow down the list of amplifiers to those few that are most suitable Strategies for making simple "tweaks" to the design – changes that are often apparent once a prototype has been constructedHow to design for hostile environments – extreme temperatures, high levels of shock, vibration, and radiation – by knowing what circuit parameters are likely to degrade and how to counteract that degradation
New to this edition:Unified design procedures for gain and offset circuits, and filter circuitsTechniques for voltage regulator designInclusion of design utilities for filter design, gain and offset, and voltage regulationAnalysis of manufacturer design aids Companion website with downloadable materialA complete, cookbook-style guide for designing and building analog circuits A multitude of workable designs that are ready to use, based on real-world component values from leading manufacturers using readily available componentsA treasure trove of practical wisdom: strategies to tweak a design; guidelines for developing the entire signal chain; designing for hostile environments, and more
This book will contain pragmatic information on how to engineer IMS networks as well as an applications-oriented approach for the engineering and networking professionals responsible for making IMS function in the real world.
* Describes the convergence of wireless IMS (IP Multimedia Subsystem) with other networks, including wireline and cable
* Discusses building interfaces for end users and IMS applications servers
* Explores network management issues with IMS
Covers everything you need to know about pneumatic tires and their impact on vehicle performance, including mathematic modeling and its practical application
Written by the acknowledged world authority on the topic and the name behind the most widely used model, Pacejka’s ‘Magic Formula’
Updated with the latest information on new and evolving tire models to ensure you can select the right model for your needs, apply it appropriately and understand its limitations
In this well-known resource, leading tire model expert Hans Pacejka explains the relationship between operational variables, vehicle variables and tire modeling, taking you on a journey through the effective modeling of complex tire and vehicle dynamics problems.
Covering the latest developments to Pacejka's own industry-leading model as well as the widely-used models of other pioneers in the field, the book combines theory, guidance, discussion and insight in one comprehensive reference.
While the details of individual tire models are available in technical papers published by SAE, FISITA and other automotive organizations, Tire and Vehicle Dynamics remains the only reliable collection of information on the topic and the standard go-to resource for any engineer or researcher working in the area.New edition of the definitive book on tire mechanics, by the acknowledged world authority on the topicCovers everything an automotive engineer needs to know about pneumatic tires and their impact on vehicle performance, including mathematic modelling and its practical applicationMost vehicle manufacturers use what is commonly known as Pacejka’s ‘Magic Formula’, the tire model developed and presented in this book
By tackling the field of manufacturing processes from this new angle, this book makes the most out of a reader's limited time. It gives the knowledge needed to not only create well-producible designs, but also to understand supplier needs in order to find the optimal compromise. Apart from improving design for production, this publication raises the standards of thinking about producibility.Emphasizes the strong link between product design and choice of manufacturing processIntroduces the concept of a "production triangle" to highlight tradeoffs between function, cost, and quality for different manufacturing methodsBalanced sets of questions are included to stimulate the reader's thoughtsEach chapter ends information on the production methods commonly associated with the principle discussed, as well as pointers for further readingHints to chapter exercises and an appendix on long exercises with worked solutions available on the book's companion site: http://booksite.elsevier.com/9780080999227/
This book will be particularly useful to both students and working designers. Students are introduced to the role of materials in manufacturing and design, with the help of familiar language and concepts. Working designers can use the book as a reference source for materials and manufacturing.
* The best guide ever published on the on the role of materials, past and present, in product development, by noted materials authority Mike Ashby and professional designer Kara Johnson--now with even better photos and drawings on the Design Process
* Significant new section on the use of re-cycled materials in products, and the importance of sustainable design for manufactured goods and services
* Enhanced materials profiles, with addition of new materials types like nanomaterials, advanced plastics and bio-based materials