Robert W. Bly is a professional writer, author of more than seventy books, and self-made millionaire. McGraw-Hill called him "America's top copy writer," and he is the recipient of the American Writers & Artists Inc.'s 2007 Copywriter of the Year award. He has lectured on writing, publishing, and marketing to numerous groups, including American Writers & Artists, Inc.; the National Speakers Association; and the American Society of Journalists and Authors.